Hawthorn Suites by Wyndham, the extended stay hotel brand that is part of Wyndham Hotel Group, has unveiled a new hotel prototype intended to enhance the overall guest experience while reducing development costs for franchisees.
The new-construction prototype is a major step in a strategy to evolve the upper midscale brand to provide a contemporary, consistent environment across the portfolio complete with the social, work and living spaces that best fit long-term guests’ needs.
Additionally, the design significantly lowers the cost for hotel owners to develop a new Hawthorn Suites by Wyndham property, making it a more competitive offering in its segment with an approximate 46 percent in savings compared to the previous prototype.
The prototype, developed with 96 suites over four floors, features stacked stone indicative of prairie-style architecture and pops of red on the building’s exterior eaves, windows and doors. It has also been designed as a LEED-certifiable building, a demonstration of the brand’s commitment to sustainability.
Â
Â
Spacious studio and one-bedroom suites offer the comforts and amenities of home with a warm color scheme, full-service kitchens, contemporary furniture, and operable windows.Â
Â
The open lobby space offers extended stay guests a social environment with comfortable furniture, flat-screen televisions, a communal dining area, a fireplace and specialty partitions that define spaces while maintaining an open floor plan. Exterior public spaces have been enhanced with an entrance patio and back lounge area. Additional outdoor options include a fireplace and a pool.
Studio and one-bedroom suites range from 350 to nearly 600 square feet and feature a neutral color schemes accented with warm and cool tones, contemporary furniture packages and updated guest bathrooms with environmentally friendly Mineral Fusion® amenities. Suites also offer full-service kitchens with full-size refrigerators and microwaves and operable windows.
The overall design is intended to be flexible so as to accommodate an individual hotel’s market and location while also maintaining a consistent look and feel across the Hawthorn Suites by Wyndham brand portfolio. It is easily adaptable for conversions and existing Hawthorn Suites by Wyndham hotels through the implementation of décor and design features, such as color schemes and soft goods.
Fifteen hotels which converted to the Hawthorn Suites by Wyndham family last year recently completed extensive, multi-million dollar renovation projects to incorporate the look and feel of the new design.
Pillars of the Hawthorn Suites by Wyndham brand that remain with the new prototype include free wireless internet access, complimentary hot breakfast daily, weekly social hours, guest laundry, meeting space, business services, fitness facilities and convenience store items.
Related Stories
| Feb 24, 2011
Perkins+Will designs 100 LEED Certified buildings
Perkins+Will announced the Leadership in Energy and Environmental Design (LEED) certification of its 100th sustainable building, marking a key milestone for the firm and for the sustainable design industry. The Vancouver-based Dockside Green Phase Two Balance project marks the firm’s 100th LEED certified building and is tied for the highest scoring LEED building worldwide with its sister project, Dockside Green Phase One.
| Feb 24, 2011
New reports chart path to net-zero-energy commercial buildings
Two new reports from the Zero Energy Commercial Buildings Consortium (CBC) on achieving net-zero-energy use in commercial buildings say that high levels of energy efficiency are the first, largest, and most important step on the way to net-zero.
| Feb 24, 2011
Lending revives stalled projects
An influx of fresh capital into U.S. commercial real estate is bringing some long-stalled development projects back to life and launching new construction of apartments, office buildings and shopping centers, according to a Wall Street Journal article.
| Feb 23, 2011
London 2012: What Olympic Park looks like today
London 2012 released a series of aerial images that show progress at Olympic Park, including a completed roof on the stadium (where seats are already installed), tile work at the aquatic centre, and structural work complete on more than a quarter of residential projects at Olympic Village.
| Feb 23, 2011
Call for Entries: 2011 Building Team Awards, Deadline: March 25, 2011
The 14th Annual Building Team Awards recognizes newly built projects that exhibit architectural and construction excellence—and best exemplify the collaboration of the Building Team, including the owner, architect, engineer, and contractor.
| Feb 23, 2011
The library is dead, long live the library
The Society for College and University Planning asked its members to voice their thoughts on the possible death of academic libraries. And many did. The good news? It's not all bad news. A summary of their members' comments appears on the SCUP blog.
| Feb 23, 2011
Data center trends: green design, technology upgrades
While green data centers will continue to be a trend within the industry, technology is also driving infrastructure upgrades that have never been seen before, according to the 2011 Data Center Technical Market Report from Environmental Systems Design. The report also includes an overview of the national data center market, construction costs, blackouts and disaster prevention, and site selection.
| Feb 23, 2011
“School of Tomorrow” student design competition winners selected
The American Institute of Architecture Students (AIAS) and Kawneer Company, Inc. announced the winners of the “Schools of Tomorrow” student design competition. The Kawneer-sponsored competition, now in its fifth year, challenged students to learn about building materials, specifically architectural aluminum building products and systems in the design of a modern and creative school for students ranging from kindergarten to sixth grade. Ball State University’s Susan Butts was awarded first place and $2,500 for “Propel Elementary School.”
| Feb 23, 2011
Barbie's newest career: Architect
Mattel is introducing Architect Barbie this fall, following a campaign that started in 2002 to give the iconic blond a design job. The doll comes in a signature pink outfit, but if she's truly hoping to pass an an architect, shouldn't she be wearing all black? Â
| Feb 23, 2011
Green building on the chopping block in House spending measure
Bryan Howard, Legislative Director of the U.S. Green Building Council, blogs about proposed GOP budget cuts that could impact green building in the commercial sector.