flexiblefullpage
billboard
interstitial1
catfish1
Currently Reading

South Korea's SMTown Coex Atrium LED Facade contains a giant crashing wave

Designers

South Korea's SMTown Coex Atrium LED Facade contains a giant crashing wave

The anamorphic illusion is complete with matching sound effects.


By David Malone, Associate Editor | May 20, 2020
The Wave art installation in Seoul, South Korea

Courtesy d'strict

The SMTown Coex Atrium in Seoul, South Korea has a new art installation gracing the large LED screen that wraps the outside of the building. The screens, which were installed in 2018, are the largest outdoor, high-definition LED advertising screens in South Korea. 

Measuring 80.1 meters in width and 20.1 meters in height, the screen typically projects K-pop videos, but is currently equipped with an anamorphic illusion of a crashing wave. Created by d'strict, when viewed from the correct angle the illusion uses both the front and sides of the building's screen to create the illusion of a giant crashing wave.

Complete with matching audio, the wave sloshes back and forth appearing as though it has been captured inside the building itself. Take a look at the Wave in action below.

 

Tags

Related Stories

| Sep 6, 2022

Demand for flexible workspace reaches all-time high

Demand for flexible workspace including coworking options has never been higher, according to a survey from Yardi Kube, a space management software provider that is part of Yardi Systems.

| Sep 2, 2022

Converting office buildings to apartments is cheaper, greener than building new

Converting office buildings to apartments is cheaper and greener than tearing down old office properties and building new residential buildings.

| Sep 2, 2022

New UMass Medical School building enables expanded medical class sizes, research labs

  A new nine-story, 350,000 sf biomedical research and education facility under construction at the University of Massachusetts Chan Medical School in Worcester, Mass., will accommodate larger class sizes and extensive lab space.

Architects | Sep 1, 2022

BNIM promotes Jeremy Knoll to Director of Sustainability and Regenerative Design

BNIM'S Jeremy Knoll promoted to Director of Sustainability and Regenerative Design.

Giants 400 | Sep 1, 2022

Top 160 K-12 School Architecture + AE Firms for 2022

PBK, DLR Group, Huckabee, and Stantec head the ranking of the nation's largest K-12 school sector architecture and architecture/engineering (AE) firms for 2022, as reported in Building Design+Construction's 2022 Giants 400 Report.

| Sep 1, 2022

ABC: Nonresidential Construction Spending Increases by a Modest 0.8% in July

National nonresidential construction spending increased 0.8% in July, according to an Associated Builders and Contractors analysis of data published today by the U.S. Census Bureau.

| Sep 1, 2022

The University of Iowa opens the new Stanley Museum of Art, a public museum for both discovering and teaching art

The University of Iowa recently completed its new Stanley Museum of Art, a public teaching museum designed by BNIM.

| Aug 31, 2022

A mixed-use development in Salt Lake City provides 126 micro units with mountain views

In Salt Lake City, a new 130,000-square-foot development called Mya and The Shop SLC, designed by EskewDumezRipple, combines housing with coworking space, retail, and amenities, as well as a landscaped exterior for both residents and the public. 

Mass Timber | Aug 30, 2022

Mass timber construction in 2022: From fringe to mainstream

Two Timberlab executives discuss the market for mass timber construction and their company's marketing and manufacturing strategies. Sam Dicke, Business Development Manager, and Erica Spiritos, Director of Preconstruction, Timberlab, speak with BD+C's John Caulfield. 

Giants 400 | Aug 29, 2022

Top 80 Senior Living Facility Architecture + AE Firms for 2022

Perkins Eastman, Hord Coplan Macht, Ryan A+E, and Stantec top the ranking of the nation's largest senior living facility architecture and architecture/engineering (AE) firms for 2022, as reported in Building Design+Construction's 2022 Giants 400 Report.

boombox1
boombox2
native1

More In Category




halfpage1

Most Popular Content

  1. 2021 Giants 400 Report
  2. Top 150 Architecture Firms for 2019
  3. 13 projects that represent the future of affordable housing
  4. Sagrada Familia completion date pushed back due to coronavirus
  5. Top 160 Architecture Firms 2021