Heineken USA’s headquarters at 360 Hamilton Avenue in White Plains, N.Y. consolidates Heineken offices from two other locations into one, primary location.
Spector Group, the primary interior architect for the redesign focused on two main improvements with the redesign: the expansion of the company’s bar and social zones and the enhancement and densification of the existing 60,000-sf bi-level space. “Creating an open and collaborative environment was our primary goal for Heineken’s new office design,” says Scott Spector, AIA, a Principal of Spector Group, in a release.
Employees and guests enter the building and are immediately greeted with a palette of simple raw materials. These materials are offset by modern design elements located throughout the expansive bar, “insperience” hub, and reception area. Large interactive screens and the experiential bar design highlight Heineken’s innovative company culture.
As part of creating a new open work style, the dedicated office spaces were converted to meeting and team rooms. A centrally located café is meant to increase the sense of community among employees. Platforms at the base of the intercommunicating stairway, which was altered to make it more open, provide casual breakout spaces.
The completed headquarters redesign, according to Ron Siesser, Senior Director of Human Resources, Heineken, USA, reflects the company’s “commitment to being a social, communal, and, most important, fun portfolio of brands.”
Photo: Garrett Rowland
Photo: Garrett Rowland
Photo: Garrett Rowland
Photo: Garrett Rowland
Photo: Garrett Rowland
Related Stories
| Jun 12, 2013
5 building projects that put the 'team' in teamwork
The winners of the 2013 Building Team Awards show that great buildings cannot be built without the successful collaboration of the Building Team.
| Jun 11, 2013
Finnish elevator technology could facilitate supertall building design
KONE Corporation has announced a new elevator technology that could make it possible for supertall buildings to reach new heights by eliminating several problems of existing elevator technology. The firm's new UltraRope hoisting system uses a rope with a carbon-fiber core and high-friction coating, rather than conventional steel rope.
| Jun 6, 2013
Get smart about space utilization in the workplace
As we continue to look for more effective ways to improve the overall workplace experience, one tool we can use is measuring and analyzing space utilization.
| Jun 5, 2013
USGBC: Free LEED certification for projects in new markets
In an effort to accelerate sustainable development around the world, the U.S. Green Building Council is offering free LEED certification to the first projects to certify in the 112 countries where LEED has yet to take root.
| Jun 4, 2013
SOM research project examines viability of timber-framed skyscraper
In a report released today, Skidmore, Owings & Merrill discussed the results of the Timber Tower Research Project: an examination of whether a viable 400-ft, 42-story building could be created with timber framing. The structural type could reduce the carbon footprint of tall buildings by up to 75%.
| Jun 3, 2013
Construction spending inches upward in April
The U.S. Census Bureau of the Department of Commerce announced today that construction spending during April 2013 was estimated at a seasonally adjusted annual rate of $860.8 billion, 0.4 percent above the revised March estimate of $857.7 billion.
| Jun 3, 2013
Trifecta of awards recognize Vision/Rubenstein campus, Bayer Healthcare HQ
When Vision Equities, LLC and Rubenstein Partners purchased the 200-acre former Alcatel-Lucent campus in Whippany a little more than two years ago, the partnership recognized the property’s potential to serve as a benchmark infill revitalization for the State of New Jersey.
| May 31, 2013
Nation's first retrofitted zero-energy building opens in California
The new training facility for IBEW/NECA is the first commercial building retrofit designed to meet the U.S. Department of Energy’s requirements for a net-zero energy building.
| May 29, 2013
Realtors report positive trends in commercial real estate market
Realtors who practice commercial real estate have reported an increase in annual gross income for the third year in a row, signaling the market is on the road to recovery.
| May 24, 2013
First look: Revised plan for Amazon's Seattle HQ and 'biodome'
NBBJ has released renderings of a revised plan for Amazon's new three-block headquarters in Seattle. The proposal would replace a previously approved six-story office building with a three-unit "biodome."
