Jessica Helfand and Michael Bierut, writers, graphic designers, and co-founders of Design Observer, will join the Yale School of Management as faculty in design this summer.
In 2003, Helfand and Bierut worked with writer Rick Poynor and author and designer William Drenttel to establish Design Observer, a website with news, features, and essays on design, urbanism, innovation and pop culture.
Helfand and Bierut believe that a quality faculty, solid curriculum, and involvement in the 28-school Global Network for Advanced Management will allow the Yale School of Management to introduce and integrate design across its programs.
“At SOM, we will approach it as one might a second language, introducing theory and practice, defining visual grammar, reframing expression, construction, and craft,” Helfand and Bierut wrote on Design Observer. “Can we move beyond the clichés of whiteboards and Magic Markers, away from Post-It notes and buzzwords, and past the overused promises of ‘design thinking’ to define new ways of exploring the value that design can bring to business—and to a larger world? We think so—and SOM does, too.”
Helfand graduated from Yale with Master of Fine Arts and has taught at the university since 1994. She has written books on subjects like graphic designer Paul Rand and the information wheel. Her book on scrapbooks, titled Scrapbooks: An American History, was named the best visual book of 2008 by The New York Times.
Bierut, a partner with Pentagram, the world’s largest independent design consultancy, is a Senior Critic in Graphic Design at the Yale School of Art. With Pentagram, he has led identity and branding strategies for companies like Benetton, Verizon, and the New York Jets, and his work has been added to permanent collections at New York City’s Museum of Modern Art (MoMA) and the Library of Congress in Washington, D.C.
Related Stories
Museums | Apr 23, 2015
Moshe Safdie unveils pentagonal scheme for National Medal of Honor Museum
The new museum near Charleston, S.C., will archive the history of the nation's highest military honorees.
Green | Apr 23, 2015
3 sustainable projects take top prize in 2015 Global Holcim Awards
Projects from Colombia, Sri Lanka, and the U.S. were chosen by the Holcim Foundation for the impact the projects have on their local communities.
High-rise Construction | Apr 23, 2015
Size matters in NYC, where several projects vie for the city’s tallest building honor
The latest renderings of 217 West 57th Street show a tower that would rise higher than the World Trade Center’s pinnacle, when elevations are included.
Multifamily Housing | Apr 22, 2015
Condo developers covet churches for conversions
Former churches, many of which are sitting on prime urban real estate, are being converted into libraries, restaurants, and with greater frequency condominiums.
High-rise Construction | Apr 22, 2015
Architects propose sustainable ‘vertical city’ in the Sahara
Designers aim to make the 1,476-foot tower sustainable, relying on rainwater collection, solar power, and geothermal energy.
Architects | Apr 22, 2015
Architecture Billings Index accelerates in March
For the second consecutive month, the Architecture Billings Index indicated a modest increase in design activity in March.
Green | Apr 22, 2015
AIA Committee on the Environment recognizes Top 10 Green Projects
Seattle's Bullitt Center and the University Center at The New School are among AIA's top 10 green buildings for 2015.
Museums | Apr 22, 2015
Check out Ralph Johnson's stunning nature-inspired Shanghai museum
The newly opened Shanghai Natural History Museum, designed by Perkins+Will’s Global Design Director Ralph Johnson, mimics the shape of a nautilus shell, and features natural elements throughout.
Green | Apr 22, 2015
GSA's Federal Center South Building honored with AIA Top Ten Plus Award for 'verified' sustainable performance
The annual award recognizes green building projects that have quantifiable metrics demonstrating the performance and positive impact of the sustainable design.
Architects | Apr 21, 2015
Megatrends shaping commercial building design
Gensler’s 2015 Design Forecast focuses on how changes in demographics, workplace preferences, and technology are affecting how and why structures get built.