Global real estate investment and management firm Jamestown recently started construction on more than 700,000 sf of new live, work, and shop space at Ponce City Market. Located in Atlanta’s Old Fourth Ward neighborhood, the property is undergoing the city’s largest ever adaptive reuse project.
619 Ponce, a four-story mass timber loft office building, includes 90,000 sf of office space and 23,000 sf of ground-level retail space. Cross-laminated timber for this portion of the project will be sourced from sustainably managed forests in Georgia and Alabama, including from timberland properties Jamestown owns and manages.
Ponce City Market opened in 2015. The latest phase of construction is designed with a focus on sustainability and wellness, according to a news release. The additions to the property will “evolve the mixed-used model and structured shopping experience through new prototype verticals, including a mass timber loft office building, new hospitality living concept, and a multi-family rental community designed for active adults and empty nesters,” the release says.
A 21-story, flexible-stay, hospitality living building will include 405 units and 12,000 sf of retail space with 21-foot ceilings. Designed for the way people live and work today, the hospitality living building will merge hospitality and home. It will include fully furnished units with flexible short-term and long-term stays, from by-the-night engagements to one-year terms and options in between.
![PCM_View02.jpg](/sites/default/files/inline-images/PCM_View02.jpg)
“The line between Airbnb and hotels, short-term and long-term rentals, is blurring,” said Michael Phillips, president, Jamestown. “The majority of people under 30 default to Airbnb and short-term stay rentals rather than hotels. People want the flexibility of short-term rentals with the service of a hotel. This concept caters to the global nomad and brings those two elements together.”
Signal House, the residential component, was designed for active adults and the 55+ cohort with a focus on health and wellness. It will provide a digitally integrated and socially supportive living experience for a non-digitally native demographic. One- to three-bedroom units will include clean, modern interiors and balconies. Micro-mobility features will include onsite bike and scooter parking, additional bike lanes, designated rideshare drop-off sites, electric bike and car share programs, and electric car charging stations.
The project will reduce its emissions through all-electric operations and efficient building systems. Jamestown will evaluate options for on-site and off-site renewables and carbon offsets to achieve net-zero carbon operations.
When completed, Ponce City Market will house some 100 businesses collectively employing more than 5,750 people and will include over 800 residences.
Building team:
619 Ponce & Signal House buildings
Design Architect and Architect of Record: Handel Architects
MEP engineer: Integral Group
Structural engineer (base building): DeSimone Consulting Engineers Structural engineer (mass timber): StructureCraft
General contractor/construction manager: JE Dunn
Hospitality/living building
Design Architect / AOR: Handel Architects
Interior Designer: Mithun
MEP: Integral Group
Structural: DeSimone Consulting Engineers
General contractor/construction manager: JE Dunn
![619 Ponce Interior](/sites/default/files/inline-images/PCM_619%20Ponce_Photo%20Credit_%20Neoscape.jpg)
![Skyline Park](/sites/default/files/inline-images/Skyline%20Park%20at%20PCM__Photo%20Courtesy%20of%20Jamestown.jpg)
![Posman Books](/sites/default/files/inline-images/Posman%20Books%20at%20Ponce%20City%20Market_Courtesy%20of%20Jamestown.jpg)
![Ponce City Market](/sites/default/files/inline-images/Ponce%20City%20Market_Central%20Food%20Hall_Photo%20Courtesy%20of%20Jamestown11.jpg)
Related Stories
Cultural Facilities | Mar 9, 2015
London council nixes plans to rebuild the Crystal Palace
Plans for the new Crystal Palace Park were scrapped when the city and the project's developer could come to an agreement before the 16-month exclusivity contract expired.
Sponsored | Building Team | Mar 6, 2015
How to give feedback effectively
A great feedback-giving leader evaluates the individual
Sports and Recreational Facilities | Mar 5, 2015
New HOK designs for St. Louis NFL stadium unveiled
Missouri Governor Jay Nixon has assembled a task force to develop plans for an open-air NFL stadium on the North Riverfront of downtown St. Louis.
Reconstruction & Renovation | Mar 5, 2015
Chicago's 7 most endangered properties
Preservation Chicago released its annual list of historic buildings that are at risk of being demolished or falling into decay.
High-rise Construction | Mar 4, 2015
Must see: Egypt planning 656-foot pyramid skyscraper in Cairo
Zayed Crystal Spark Tower will stand 200 meters tall and will be just a short distance from the pyramids of Giza.
Energy Efficiency | Mar 4, 2015
DOE launches crowdsourcing website for technology innovators
The Oak Ridge National Laboratory launched a new crowdsourcing website called the Buildings Crowdsoucing Community to collect and share ideas by innovators for energy-efficient technologies to use in homes and buildings.
Architects | Feb 27, 2015
5 finalists announced for 2015 Mies van der Rohe Award
Bjarke Ingels' Danish Maritime Museum and the Ravensburg Art Museum by Lederer Ragnarsdóttir Oei are among the five projects vying for the award.
K-12 Schools | Feb 25, 2015
Polish architect designs modular ‘kids city’ kindergarten using shipping container frames
Forget the retrofit of a shipping container into a building for one moment. Designboom showcases the plans of Polish architect Adam Wiercinski to use just the recycled frames of containers to construct a “kids city.”
Cultural Facilities | Feb 25, 2015
Bjarke Ingels designs geodesic dome for energy production, community use
A new building in Uppsala, Sweden, will serve as a power plant during the winter and a venue for shows, festivals, and music events during the warm months.
Cultural Facilities | Feb 25, 2015
Edmonton considering 'freezeway' to embrace winter
If the new Edmonton Freezeway is constructed, residents will have an 11-km course that winds through the city and allows them to skate to work, school, and other city activities.