As Baby Boomers downsize and Millennials begin buying homes, multifamily homes in dynamic urban areas are appealing most to these demographics dominating the housing market.
Using new data from ON Collaborative, the Huffington Post highlighted four major points for builders and developers to keep in mind while courting these two powerhouse groups—buyer commitment level, values, resources, and most desired features for their lifestyle.
Trending options [for boomers] include maid, laundry, meal and personal valet services ... tech-enabled smart lighting that supports natural circadian rhythms; and biometric security and alert systems ... Though Millennials have less money to spend, they’re more flexible and adept at making trade-offs. They weigh unit size against other assets—especially location and quality of amenities.
Related Stories
Market Data | Nov 14, 2018
A new Joint Center report finds aging Americans less prepared to afford housing
The study foresees a significant segment of seniors struggling to buy or rent on their own or with other people.
Multifamily Housing | Oct 26, 2018
Future proofing multifamily housing amenities for Generation Z
How does a multifamily property developer or operator make a smart investment in amenities that will give the project long-term value?
Multifamily Housing | Oct 23, 2018
A threesome of transit-oriented projects
Developers and their project teams are recognizing the value of walkability, convenient neighborhood services, and transit access, as these three TODs demonstrate.
Wood | Oct 19, 2018
Design revealed for mass-timber residential tower in Milwaukee
The developer is confident that the city will approve construction, which is scheduled to start next year.
Mixed-Use | Oct 15, 2018
35-story mixed-use tower will be tallest residential building in Long Beach
Studio One Eleven designed the tower.
Multifamily Housing | Oct 10, 2018
Affordable treasures
This year’s prestigious Gold Nugget Awards honor four projects that provide affordably priced housing for homeless families, seniors, and veterans.
Multifamily Housing | Oct 9, 2018
Breaking new ground: The New Home Company
The company, which is headquartered in Aliso Viejo, Calif. relies heavily on focus groups and market research to understand buyer preferences specific to each new community.
Multifamily Housing | Oct 9, 2018
Bjarke Ingels Group creates 66 homes for low-income citizens in Copenhagen
The building is approximately 73,000 sf.
Mixed-Use | Oct 4, 2018
Four-story hotel and adjacent affordable housing community opens in California’s Sonoma County
Axis/GFA Architecture and Design was the architect for the project.
Multifamily Housing | Sep 25, 2018
Fitness centers go for wellness
Equipment choice, room size, program offerings—a lot of thinking has to go into creating a fitness facility that pays off in resident satisfaction.
