flexiblefullpage
billboard
interstitial1
catfish1
Currently Reading

4 ways multifamily developers can attract Baby Boomer, Millennial buyers

Multifamily Housing

4 ways multifamily developers can attract Baby Boomer, Millennial buyers

As Baby Boomers downsize and Millennials begin buying homes, multifamily developments in dynamic urban areas are meeting the demand.


By BD+C Staff | January 31, 2018
4 ways multifamily developers can attract Baby Boomer, Millennial buyers

Photo: Pixabay

As Baby Boomers downsize and Millennials begin buying homes, multifamily homes in dynamic urban areas are appealing most to these demographics dominating the housing market.

Using new data from ON Collaborative, the Huffington Post highlighted four major points for builders and developers to keep in mind while courting these two powerhouse groups—buyer commitment level, values, resources, and most desired features for their lifestyle.

Trending options [for boomers] include maid, laundry, meal and personal valet services ... tech-enabled smart lighting that supports natural circadian rhythms; and biometric security and alert systems ... Though Millennials have less money to spend, they’re more flexible and adept at making trade-offs. They weigh unit size against other assets—especially location and quality of amenities.

Read the Huffington Post report.

Related Stories

Sponsored | Multifamily Housing | Dec 5, 2018

Apartment community connects friends and neighbors through indoor-outdoor amenities

Hubbard Place is a 44-story, 450-unit apartment community in Chicago’s River North neighborhood, an established tech hub in the downtown area. The building has an entire floor dedicated to communal and entertainment amenities.

Reconstruction Awards | Nov 26, 2018

Yarn works: Neverending yarn

111-year-old mill becomes a mixed-income multifamily community.

Multifamily Housing | Nov 20, 2018

Designs unveiled for new residential tower in Honolulu

Studio Gang pays homage to sugarcane plants that were once prevalent in this area.

Market Data | Nov 14, 2018

A new Joint Center report finds aging Americans less prepared to afford housing

The study foresees a significant segment of seniors struggling to buy or rent on their own or with other people.

Multifamily Housing | Oct 26, 2018

Future proofing multifamily housing amenities for Generation Z

How does a multifamily property developer or operator make a smart investment in amenities that will give the project long-term value?

Multifamily Housing | Oct 23, 2018

A threesome of transit-oriented projects

Developers and their project teams are recognizing the value of walkability, convenient neighborhood services, and transit access, as these three TODs demonstrate.

Wood | Oct 19, 2018

Design revealed for mass-timber residential tower in Milwaukee

The developer is confident that the city will approve construction, which is scheduled to start next year.

Multifamily Housing | Oct 10, 2018

Affordable treasures

This year’s prestigious Gold Nugget Awards honor four projects that provide affordably priced housing for homeless families, seniors, and veterans.

boombox1
boombox2
native1

More In Category




halfpage1

Most Popular Content

  1. 2021 Giants 400 Report
  2. Top 150 Architecture Firms for 2019
  3. 13 projects that represent the future of affordable housing
  4. Sagrada Familia completion date pushed back due to coronavirus
  5. Top 160 Architecture Firms 2021