Hawthorn Suites by Wyndham, the extended stay hotel brand that is part of Wyndham Hotel Group, has unveiled a new hotel prototype intended to enhance the overall guest experience while reducing development costs for franchisees.
The new-construction prototype is a major step in a strategy to evolve the upper midscale brand to provide a contemporary, consistent environment across the portfolio complete with the social, work and living spaces that best fit long-term guests’ needs.
Additionally, the design significantly lowers the cost for hotel owners to develop a new Hawthorn Suites by Wyndham property, making it a more competitive offering in its segment with an approximate 46 percent in savings compared to the previous prototype.
The prototype, developed with 96 suites over four floors, features stacked stone indicative of prairie-style architecture and pops of red on the building’s exterior eaves, windows and doors. It has also been designed as a LEED-certifiable building, a demonstration of the brand’s commitment to sustainability.
Spacious studio and one-bedroom suites offer the comforts and amenities of home with a warm color scheme, full-service kitchens, contemporary furniture, and operable windows.
The open lobby space offers extended stay guests a social environment with comfortable furniture, flat-screen televisions, a communal dining area, a fireplace and specialty partitions that define spaces while maintaining an open floor plan. Exterior public spaces have been enhanced with an entrance patio and back lounge area. Additional outdoor options include a fireplace and a pool.
Studio and one-bedroom suites range from 350 to nearly 600 square feet and feature a neutral color schemes accented with warm and cool tones, contemporary furniture packages and updated guest bathrooms with environmentally friendly Mineral Fusion® amenities. Suites also offer full-service kitchens with full-size refrigerators and microwaves and operable windows.
The overall design is intended to be flexible so as to accommodate an individual hotel’s market and location while also maintaining a consistent look and feel across the Hawthorn Suites by Wyndham brand portfolio. It is easily adaptable for conversions and existing Hawthorn Suites by Wyndham hotels through the implementation of décor and design features, such as color schemes and soft goods.
Fifteen hotels which converted to the Hawthorn Suites by Wyndham family last year recently completed extensive, multi-million dollar renovation projects to incorporate the look and feel of the new design.
Pillars of the Hawthorn Suites by Wyndham brand that remain with the new prototype include free wireless internet access, complimentary hot breakfast daily, weekly social hours, guest laundry, meeting space, business services, fitness facilities and convenience store items.
Related Stories
| Oct 14, 2011
University of New Mexico Science & Math Learning Center attains LEED for Schools Gold
Van H. Gilbert architects enhances sustainability credentials.
| Oct 14, 2011
BD+C Survey on Building Information Modeling: The Good, the Bad, and the Solutions
In a recent survey conducted by Building Design+Construction, more than 75% of respondents indicated they currently use BIM or plan to use it. Respondents were also asked to comment on their experiences with BIM, what they liked and disliked about BIM, and what BIM-related advice they would give to their peers.
| Oct 14, 2011
ACI partners with CRSI to launch new adhesive anchor certification program
Adhesive anchor installer certification required in new ACI 318-11.
| Oct 14, 2011
Midwest construction firms merge as Black and Dew
Merger is aimed at increasing market sector capabilities and building on communication and core contracting competencies.
| Oct 14, 2011
AIA Continuing Education: optimizing moisture protection and air barrier systems
Earn 1.0 AIA/CES learning units by studying this article and passing the online exam.
| Oct 12, 2011
BIM Clarification and Codification in a Louisiana Sports Museum
The Louisiana State Sports Hall of Fame celebrates the sporting past, but it took innovative 3D planning and coordination of the future to deliver its contemporary design.
| Oct 12, 2011
Vertical Transportation Systems Reach New Heights
Elevators and escalators have been re-engineered to help building owners reduce energy consumption and move people more efficiently.
| Oct 12, 2011
Building a Double Wall
An aged federal building gets wrapped in a new double wall glass skin.
Office Buildings | Oct 12, 2011
8 Must-know Trends in Office Fitouts
Office designs are adjusting to dramatic changes in employee work habits. Goodbye, cube farm. Hello, bright, open offices with plenty of collaborative space.
| Oct 12, 2011
FMI’s Construction Outlook: Third Quarter 2011 Report
Construction Market Forecast: The general economy is seeing mixed signs.