Hawthorn Suites by Wyndham, the extended stay hotel brand that is part of Wyndham Hotel Group, has unveiled a new hotel prototype intended to enhance the overall guest experience while reducing development costs for franchisees.
The new-construction prototype is a major step in a strategy to evolve the upper midscale brand to provide a contemporary, consistent environment across the portfolio complete with the social, work and living spaces that best fit long-term guests’ needs.
Additionally, the design significantly lowers the cost for hotel owners to develop a new Hawthorn Suites by Wyndham property, making it a more competitive offering in its segment with an approximate 46 percent in savings compared to the previous prototype.
The prototype, developed with 96 suites over four floors, features stacked stone indicative of prairie-style architecture and pops of red on the building’s exterior eaves, windows and doors. It has also been designed as a LEED-certifiable building, a demonstration of the brand’s commitment to sustainability.
Spacious studio and one-bedroom suites offer the comforts and amenities of home with a warm color scheme, full-service kitchens, contemporary furniture, and operable windows.
The open lobby space offers extended stay guests a social environment with comfortable furniture, flat-screen televisions, a communal dining area, a fireplace and specialty partitions that define spaces while maintaining an open floor plan. Exterior public spaces have been enhanced with an entrance patio and back lounge area. Additional outdoor options include a fireplace and a pool.
Studio and one-bedroom suites range from 350 to nearly 600 square feet and feature a neutral color schemes accented with warm and cool tones, contemporary furniture packages and updated guest bathrooms with environmentally friendly Mineral Fusion® amenities. Suites also offer full-service kitchens with full-size refrigerators and microwaves and operable windows.
The overall design is intended to be flexible so as to accommodate an individual hotel’s market and location while also maintaining a consistent look and feel across the Hawthorn Suites by Wyndham brand portfolio. It is easily adaptable for conversions and existing Hawthorn Suites by Wyndham hotels through the implementation of décor and design features, such as color schemes and soft goods.
Fifteen hotels which converted to the Hawthorn Suites by Wyndham family last year recently completed extensive, multi-million dollar renovation projects to incorporate the look and feel of the new design.
Pillars of the Hawthorn Suites by Wyndham brand that remain with the new prototype include free wireless internet access, complimentary hot breakfast daily, weekly social hours, guest laundry, meeting space, business services, fitness facilities and convenience store items.
Related Stories
| Jun 13, 2012
GAF’s Roving Truck promotion coming to your town soon
Professional roofing contractors or builders/remodelers in the U.S. can enter to win a Ford F-150 truck.
| Jun 13, 2012
Is it time to stop building convention centers?
Over the last 20 years, convention space in the United States has increased by 50%; since 2005, 44 new convention spaces have been planned or constructed in this country alone.
| Jun 13, 2012
Steven L. Newman Real Estate Institute to hold energy asset conference for property owners, senior real estate managers
Top-level real estate professionals have been ignored as the industry has pushed to get sustainability measures in place.
| Jun 12, 2012
SAC Federal Credit Union selects LEO A DALY to design corporate headquarters
LEO A DALY also provided site selection, programming and master planning services for the project over the past year.
| Jun 12, 2012
Restoration Millwork exterior trim achieves GreenCircle certification
Made from cellular polyvinyl chloride, the full line of Restoration Millwork trim, beadboard and accessories is engineered to look, feel and work like top-grade lumber.
| Jun 12, 2012
Piché joins C.W. Driver as director of business development
Piché will expand upon project opportunities for firm’s Southern California operations.
| Jun 12, 2012
BCA Architects transforms Anaheim schools into dynamic learning environments
BCA Architects was selected to update the district's long-range master plan.
| Jun 11, 2012
Survey reveals emerging trends in parking
Industry-transforming innovations are changing the way we park.
| Jun 11, 2012
Buro Hapold hires new principal Neil Porto
Porto brings a broad depth of expertise in civil and structural engineering to new and existing projects.
| Jun 11, 2012
Historic church gains energy efficiency, retains aesthetics with architecturally rated windows
New windows would need to not only stand the test of time, but also accommodate the aesthetics of an architecturally historic church.