Hawthorn Suites by Wyndham, the extended stay hotel brand that is part of Wyndham Hotel Group, has unveiled a new hotel prototype intended to enhance the overall guest experience while reducing development costs for franchisees.
The new-construction prototype is a major step in a strategy to evolve the upper midscale brand to provide a contemporary, consistent environment across the portfolio complete with the social, work and living spaces that best fit long-term guests’ needs.
Additionally, the design significantly lowers the cost for hotel owners to develop a new Hawthorn Suites by Wyndham property, making it a more competitive offering in its segment with an approximate 46 percent in savings compared to the previous prototype.
The prototype, developed with 96 suites over four floors, features stacked stone indicative of prairie-style architecture and pops of red on the building’s exterior eaves, windows and doors. It has also been designed as a LEED-certifiable building, a demonstration of the brand’s commitment to sustainability.
Spacious studio and one-bedroom suites offer the comforts and amenities of home with a warm color scheme, full-service kitchens, contemporary furniture, and operable windows.
The open lobby space offers extended stay guests a social environment with comfortable furniture, flat-screen televisions, a communal dining area, a fireplace and specialty partitions that define spaces while maintaining an open floor plan. Exterior public spaces have been enhanced with an entrance patio and back lounge area. Additional outdoor options include a fireplace and a pool.
Studio and one-bedroom suites range from 350 to nearly 600 square feet and feature a neutral color schemes accented with warm and cool tones, contemporary furniture packages and updated guest bathrooms with environmentally friendly Mineral Fusion® amenities. Suites also offer full-service kitchens with full-size refrigerators and microwaves and operable windows.
The overall design is intended to be flexible so as to accommodate an individual hotel’s market and location while also maintaining a consistent look and feel across the Hawthorn Suites by Wyndham brand portfolio. It is easily adaptable for conversions and existing Hawthorn Suites by Wyndham hotels through the implementation of décor and design features, such as color schemes and soft goods.
Fifteen hotels which converted to the Hawthorn Suites by Wyndham family last year recently completed extensive, multi-million dollar renovation projects to incorporate the look and feel of the new design.
Pillars of the Hawthorn Suites by Wyndham brand that remain with the new prototype include free wireless internet access, complimentary hot breakfast daily, weekly social hours, guest laundry, meeting space, business services, fitness facilities and convenience store items.
Related Stories
Cultural Facilities | Feb 6, 2015
Architects look to ‘activate’ vacant block in San Diego with shipping container-based park
A team of alumni from the NewSchool of Architecture and Design in San Diego has taken over a 28,500-sf empty city block in that metro to create what they hope will be a revenue-generating urban park.
Multifamily Housing | Feb 6, 2015
Fannie Mae to offer lower interest rates to LEED-certified multifamily properties
For certified properties, Fannie Mae is now granting a 10 basis point reduction in the interest rate of a multifamily refinance, acquisition, or supplemental mortgage loan.
Airports | Feb 6, 2015
Zaha Hadid-designed terminal in Beijing will be world’s largest
The terminal will accommodate 45 million passengers per year, and will be a hub for both air and rail travel.
Codes and Standards | Feb 6, 2015
Obama executive order requires federal construction projects to consider flood damage caused by climate change
To meet the new standard, builders must build two feet above the currently projected elevation for 100-year floods for most projects.
HVAC | Feb 6, 2015
ASHRAE, REHVA publish guide to chilled beam systems
The guide provides tools and advice for designing, commissioning, and operating chilled-beam systems.
Cultural Facilities | Feb 6, 2015
Under the sea: Manmade island functions as artificial reef
The proposed island would allow visitors to view the enormous faux-reef and its accompanying marine life from the water’s surface to its depths, functioning as an educational center and marine life reserve.
Contractors | Feb 6, 2015
Census Bureau: Capital spending by U.S. businesses increased 4.5%
Of the 19 industry sectors covered in the report, only one had a statistically significant year-to-year decrease in capital spending: the utilities sector.
Warehouses | Feb 5, 2015
Self storage facility designed to blend in with Miami Beach's party scene
The plans by architect Gutierrez & Lozano are of a sleek, boutique-looking, 22,500-sf facility at the gateway to the city.
Sponsored | Designers | Feb 5, 2015
3D printing has people in the building and construction industry talking
How can 3D printing affect the building design and construction industry?
Cultural Facilities | Feb 5, 2015
5 developments selected as 'best in urban placemaking'
Falls Park on the Reedy in Greenville, S.C., and the Grand Rapids (Mich.) Downtown Market are among the finalists for the 2015 Rudy Bruner Award for Urban Excellence.