As social networking has evolved from an emerging trend to a mainstream global phenomenon, it has transformed the way people interact with each other.
Beyond creating new opportunities to communicate with individuals and online communities throughout the world, social media platforms are radically reshaping the way we receive, evaluate and share information.
Smart businesses are leveraging the potential of social media to connect with current and potential buyers of their products and services. These savvy marketers recognize that consumers are increasingly consulting their online resources and relationships before deciding which businesses to support.
With all the social media hype, however, it can be difficult for many businesses to understand how these emerging online communities can benefit their bottom line.
This white paper provides practical guidance for building and sustaining an effective online presence, with the ultimate goal of helping your painting business become more successful.
DOWNLOAD THIS FREE BENJAMIN MOORE WHITE PAPER
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2012 White Paper: High-Performance Reconstructed Buildings: The 99% Solution
Download the complete White Paper, Chapters 1-10
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Chapter 10 Action Plan: 18 Recommendations for Advancing Sustainability in Reconstructed Buildings
We offer the following recommendations in the hope that they will help step up the pace of high-performance building reconstruction in the U.S. and Canada. We consulted many experts for advice, but these recommendations are solely the responsibility of the editors of Building Design+Construction. We welcome your comments. Please send them to Robert Cassidy, Editorial Director: rcassidy@sgcmail.com.