As social networking has evolved from an emerging trend to a mainstream global phenomenon, it has transformed the way people interact with each other.
Beyond creating new opportunities to communicate with individuals and online communities throughout the world, social media platforms are radically reshaping the way we receive, evaluate and share information.
Smart businesses are leveraging the potential of social media to connect with current and potential buyers of their products and services. These savvy marketers recognize that consumers are increasingly consulting their online resources and relationships before deciding which businesses to support.
With all the social media hype, however, it can be difficult for many businesses to understand how these emerging online communities can benefit their bottom line.
This white paper provides practical guidance for building and sustaining an effective online presence, with the ultimate goal of helping your painting business become more successful.
DOWNLOAD THIS FREE BENJAMIN MOORE WHITE PAPER
Related Stories
| Apr 6, 2013
First look: GlaxoSmithKline's double LEED Platinum office
GlaxoSmithKline and Liberty Property Trust/Synterra Partners transform the work environment with the opening of Five Crescent Drive
| Apr 5, 2013
Bangkok gets a leaning tower, that may topple
A seven-story apartment tower under construction in Bangkok has started to tilt and is on the verge of toppling.
| Apr 5, 2013
Snøhetta design creates groundbreaking high-tech library for NCSU
The new Hunt Library at North Carolina State University, Raleigh, incorporates advanced building features, including a five-story robotic bookBot automatic retrieval system that holds 2 million volumes in reduced space.
| Apr 5, 2013
'My BIM journey' – 6 lessons from a BIM/VDC expert
Gensler's Jared Krieger offers important tips and advice for managing complex BIM/VDC-driven projects.
| Apr 5, 2013
Commercial greenhouse will top new Whole Foods store in Brooklyn
Whole Foods and partner Gotham Greens will create a 20,000-sf greenhouse atop one of the retailer's Brooklyn supermarkets. Expected to open this fall, the facility will supply produce to nine Whole Foods stores in metro New York City.
| Apr 5, 2013
Projected cost for Apple's Campus 2 balloons to $5 billion
Campus 2, Apple Inc.'s proposed ring-shaped office facility in Cupertino, Calif., could cost $5 billion to build, according to a report by Bloomberg.
| Apr 5, 2013
Extreme LEGO: Wondrous micro city built out of 200,000 blocks
Master LEGO builder Mike Doyle unveils his latest creation, an out-of-this-world micro city that celebrates peaceful alien contact.
| Apr 3, 2013
AIA CES class: Sealant repairs that last – hybrid sealants for building restoration
It is hard to talk about restoration without talking about sustainability. This two-hour interactive online course discusses the role that restoration can and does play in the arena of sustainability, and specifically the role that sealants play in sustainable design and repair.
| Apr 3, 2013
Construction spending up 20% since 2011, growth will continue, says Gilbane report
The monthly rate of construction spending is up 20% in 24 months and increased in 18 of the last 24 months, which is a good leading indicator for new construction work in Q3-Q4 2013, according to Gilbane's latest Market Conditions in Construction report.
| Apr 3, 2013
5 award-winning modular buildings
The Modular Building Institute recently revealed the winners of its annual Awards of Distinction contest. There were 42 winners in all across six categories. Here are five projects that caught our eye.