As social networking has evolved from an emerging trend to a mainstream global phenomenon, it has transformed the way people interact with each other.
Beyond creating new opportunities to communicate with individuals and online communities throughout the world, social media platforms are radically reshaping the way we receive, evaluate and share information.
Smart businesses are leveraging the potential of social media to connect with current and potential buyers of their products and services. These savvy marketers recognize that consumers are increasingly consulting their online resources and relationships before deciding which businesses to support.
With all the social media hype, however, it can be difficult for many businesses to understand how these emerging online communities can benefit their bottom line.
This white paper provides practical guidance for building and sustaining an effective online presence, with the ultimate goal of helping your painting business become more successful.
DOWNLOAD THIS FREE BENJAMIN MOORE WHITE PAPER
Related Stories
Sponsored | | Nov 6, 2014
To build your strongest team, don't hire clones
To attract and keep talented individuals who are different than you, Entrepreneur magazine suggests a few foundational principles. SPONSORED CONTENT
| Nov 6, 2014
Hines planning tall wood office building in Minneapolis
The Houston-based developer is planning a seven-story wood-framed office building in Minneapolis’ North Loop that will respect the neighborhood’s historic warehouse district look.
| Nov 6, 2014
Studio Gang Architects will convert power plant into college recreation center
The century-old power plant will be converted into a recreation facility with a coffee shop, lounges, club rooms, a conference center, lecture hall, and theater, according to designboom.
Sponsored | | Nov 6, 2014
Drilling deeper: On the ground insights from the Marcellus Shale region
The Marcellus Shale region is expansive, stretching from upstate New York through Pennsylvania to West Virginia. It’s an exciting time to live and work in the area. SPONSORED CONTENT
| Nov 5, 2014
AEC firms leverage custom scripts to bridge the ‘BIM language gap'
Without a common language linking BIM/VDC software platforms, firms seek out interoperability solutions to assist with the data transfer between design tools.
| Nov 5, 2014
Survey: More than 75% of workload takes place without face-to-face interactions
With the rise of technology, much of the workday—even the most productive morning hours—is spent corresponding via email or conference call, according to a recent survey of corporate workers by Mancini•Duffy.
| Nov 5, 2014
The architects behind George Lucas' planned Chicago museum unveil 'futuristic pyramid'
Preliminary designs for the $300 million George Lucas Museum of Narrative Art have been unveiled, and it looks like a futuristic, curvy pyramid.
Sponsored | | Nov 5, 2014
How to maximize affordability and sustainability through all-wood podiums
Wood podium construction takes an age-old material and moves it into the 21st century.
| Nov 4, 2014
Zaha Hadid's first building in Shanghai debuts
Sky SOHO is the third in a trilogy of SOHO China developments designed by Zaha Hadid Architects.
| Nov 4, 2014
HOK breaks ground on colossal research complex for LG in Seoul
Located in Seoul’s Magok District, the LG Science Park provides facilities to support innovative research and industrial prototyping. HOK designed phase one of the master plan and six of the laboratory and office buildings.