flexiblefullpage
billboard
interstitial1
catfish1
Currently Reading

White Paper Holding Page

White Paper Holding Page


August 11, 2010

White Paper Holding Page




Table 2.3

FAMILIARITY WITH WATER-RELATED ORGANIZATIONS

Rate your level of familiarity with the following organizations or entities.

(1 = Not at all familiar, 2 = Know the name only, 3 = Know about some of its activities but have no personal experience with this group, 4 = Have had some personal experience with this group, 5 = Very familiar, have extensive personal experience with this group)

 

Nonresidential Survey Respondents

Residential Survey Respondents

 

                                                            Mean   Top 2 (score = 4 or 5)

                                                           

                                                            Nonresidential              Residential

UL (Underwriters Laboratories)            3.91     69%     3.59     53%

USGBC (U.S. Green Building Council) 3.73     64%     2.85     28%

ASHRAE (American Society of Heating, Refrigerating, and Air Conditioning Engineers) 3.38    43%     2.71     27%

NAHB (National Association of Home Builders)           3.18     39%     4.09     76%

GBI (Green Building Initiative) 2.72     22%     2.79     25%

ASPE (American Society of Plumbing Engineers)          2.43     16%     2.05     11%

WaterSense (U.S. EPA)           2.08     14%     1.98     14%

AWWA (American Water Works Association) 1.99     10%     1.66     4%

PCA (Plumbing Contractors of America)          1.92     8%       1.82     7%

GGHC (Green Guide for Health Care) 1.80     9%       -           -

IAPMO (International Association of Plumbing and Mechanical Officials)          1.64     6%       1.49     4%

AWE (Alliance for Water Efficiency)     1.57     3%       1.44     1%

Irrigation Association, The        1.39     3%       1.37     3%

GreenPlumbers USA    1.27     1%       1.28     2%

 

Base: 710-711

 

Source: BD+C/Professional Builder 2009 White Paper Survey

 

Caption:

UL’s strong brand name, already well known among consumers, likely contributed to its high degree of familiarity (mean: 3.91) among respondents to the Nonresidential Survey, but the U.S. Green Building Council mark also exhibited fairly high recognition among respondents (mean: 3.73). ASHRAE (mean: 3.38) and the NAHB (mean: 3.18) scored relatively high among this group, whereas organizations or programs with a mean score of less than 3.00 were less familiar to respondents.

            In the Residential Survey (base: 169), more than three-fourths of respondents said they were familiar with the NAHB (Top 2 score = 76%), with only 2% checking “not at all familiar.” This was followed by Underwriters Laboratories (Top 2 = 53%), USGBC (Top 2 = 29%), ASHRAE (Top 2 = 27%), Green Building Initiative (Top 2 = 25%). Only 14% of Residential Survey respondents picked the EPA’s WaterSense in their Top 2, even though many said their firms used high-efficiency toilets and faucets with the WaterSense label (see Table 1.5).

boombox1
boombox2
native1
halfpage1

Most Popular Content

  1. 2021 Giants 400 Report
  2. Top 150 Architecture Firms for 2019
  3. 13 projects that represent the future of affordable housing
  4. Sagrada Familia completion date pushed back due to coronavirus
  5. Top 160 Architecture Firms 2021