Step aside New York and L.A., The Atlantic’s CityLab finds that not all design jobs have these two trendy hotspots as their epicenters.
CityLab Editor at Large Richard Florida worked together with occupational data provided by the labor market data and research firm EMSI to identify geographic clusters of the design sector – architects and landscape architects; commercial and industrial designers, graphic designers, fashion designers, interior designer, and others. His analysis included both designers working for firms and self-employed freelancers.
Around 625,000 Americans are employed in the design sector, a decline of about 12,000 since the Great Recession.
The analyst zoomed into specific metro areas (those with more than a million people) and mapped out the number of workers in the design sector, median wages and regional share of designers for the largest 51 U.S. metros.
Florida developed a stat named the location quotient (LQ), which measures the concentration of a given occupation in a metro area to its concentration across the country. Hence, an LQ of 1 indicates the occupation’s share matches the national average, an LQ of 2 is double that, and so on.
Though the concentration of fashion designers expectedly falls on New York first and L.A. second, Florida’s findings indicate four clusters of design fields concentrated in a city other than those two, and here they are:
Detroit – Commercial and Industrial Designers
Commercial and industrial designers that design manufactured products like cars, toys and appliances are centered in the rust belt, with Detroit’s LQ leading at 5.7.
Seattle – Architects
With an LQ of 2.42, Seattle was far above New York, which came in tenth, and Los Angeles, which came in twentieth.
Minneapolis – Graphic Designers
The Twin Cities tops the list of graphic designers with an LQ of 1.7., which Florida thinks is “driven by its long-standing strength as a center for marketing and advertising.”
San Francisco – Self-employed Designers
It’s only natural that San Francisco, the hub of start-ups, would also invite a lot of independent, self-employed designers of all fields. With an LQ of 2.06, the City by the Bay is ahead of Los Angeles and New York, with tech hubs San Jose, San Diego and Austin between them.
Visit CityLab to learn more and view maps of the United States with bubbles showing the concentration of workers in the design sector.
Related Stories
| May 11, 2012
Chapter 9 The Key to Commissioning That Works? It Never Stops
Why commissioning for existing and renovated buildings needs to be continuous to be effective.
| May 11, 2012
Chapter 8 High-Performance Reconstruction and Historic Preservation: Conflict and Opportunity
What historic preservationists and energy-performance advocates can learn from each other.
| May 11, 2012
VFA to acquire Altus Group's Capital Planning division
Strategic move strengthens VFA's facilities capital planning market osition in North America.
| May 11, 2012
Betz promoted to senior vice president for McCarthy’s San Diego Office
He will oversee client relations, estimating, office operations and personnel as well as integration of the company’s scheduling, safety and contracts departments.
| May 11, 2012
CRSI appoints Brace chairman
Stevens also elected to board of directors and vice-chair.
| May 11, 2012
Dempster named to AIA College of Fellows
Altoon Partners’ technical and construction services leader honored for his contributions.
| May 11, 2012
AIA launches education and training portal
New portal to host Contract Documents training, education resources in one convenient place.
| May 10, 2012
Chapter 7 When Modern Becomes Historic: Preserving the Modernist Building Envelope
This AIA CES Discovery course explores the special reconstruction questions posed by Modern-era buildings.
| May 10, 2012
Chapter 6 Energy Codes + Reconstructed Buildings: 2012 and Beyond
Our experts analyze the next generation of energy and green building codes and how they impact reconstruction.
| May 10, 2012
Chapter 5 LEED-EB and Green Globes CIEB: Rating Sustainable Reconstruction
Certification for existing buildings under these two rating programs has overtaken that for new construction.