Step aside New York and L.A., The Atlantic’s CityLab finds that not all design jobs have these two trendy hotspots as their epicenters.
CityLab Editor at Large Richard Florida worked together with occupational data provided by the labor market data and research firm EMSI to identify geographic clusters of the design sector – architects and landscape architects; commercial and industrial designers, graphic designers, fashion designers, interior designer, and others. His analysis included both designers working for firms and self-employed freelancers.
Around 625,000 Americans are employed in the design sector, a decline of about 12,000 since the Great Recession.
The analyst zoomed into specific metro areas (those with more than a million people) and mapped out the number of workers in the design sector, median wages and regional share of designers for the largest 51 U.S. metros.
Florida developed a stat named the location quotient (LQ), which measures the concentration of a given occupation in a metro area to its concentration across the country. Hence, an LQ of 1 indicates the occupation’s share matches the national average, an LQ of 2 is double that, and so on.
Though the concentration of fashion designers expectedly falls on New York first and L.A. second, Florida’s findings indicate four clusters of design fields concentrated in a city other than those two, and here they are:
Detroit – Commercial and Industrial Designers
Commercial and industrial designers that design manufactured products like cars, toys and appliances are centered in the rust belt, with Detroit’s LQ leading at 5.7.
Seattle – Architects
With an LQ of 2.42, Seattle was far above New York, which came in tenth, and Los Angeles, which came in twentieth.
Minneapolis – Graphic Designers
The Twin Cities tops the list of graphic designers with an LQ of 1.7., which Florida thinks is “driven by its long-standing strength as a center for marketing and advertising.”
San Francisco – Self-employed Designers
It’s only natural that San Francisco, the hub of start-ups, would also invite a lot of independent, self-employed designers of all fields. With an LQ of 2.06, the City by the Bay is ahead of Los Angeles and New York, with tech hubs San Jose, San Diego and Austin between them.
Visit CityLab to learn more and view maps of the United States with bubbles showing the concentration of workers in the design sector.
Related Stories
| Aug 21, 2012
Stellar wins four ABC Excellence In Construction awards
ABC's Excellence In Construction program is the industry’s leading award competition, recognizing outstanding construction projects in a variety of categories.
| Aug 20, 2012
Protecting the artifacts at George H.W. Bush Presidential Library and Museum
Roof leaks threatened to damage artifacts and disturb a delicately controlled indoor environment at the George H.W. Bush Presidential Library and Museum.
| Aug 17, 2012
Ferreri joins PGAL as Principal
Ferreri will be responsible for business development, contract negotiation, project design through construction and staff management/mentoring.
| Aug 17, 2012
Centric Architecture and PLAD Studio merge
The new firm will retain Centric Architecture as its name.
| Aug 15, 2012
MBH Architects announces new appointments
MBH Architects continues to grow, take on new clients.
| Aug 15, 2012
Architects and designers challenged in Allsteel’s reality design competition
KITS mobile app offers flexibility in planning.
| Aug 14, 2012
Leo A Daly welcomes Carl Gentilcore
Gentilcore will be responsible for identifying, developing and managing client relations with key federal government agencies.
| Aug 14, 2012
SOM Foundation announces prize recipients for 2012
Submissions for the SOM Prize were received from students at 34 schools in the U.S.
| Aug 9, 2012
Slideshow: New renderings of 1 WTC
Upon its scheduled completion in early 2014, One World Trade Center will rise 1,776 feet to the top of its spire, making it the tallest building in the Western Hemisphere.
| Aug 9, 2012
Slideshow: New renderings of 1 WTC
Upon its scheduled completion in early 2014, One World Trade Center will rise 1,776 feet to the top of its spire, making it the tallest building in the Western Hemisphere.