Step aside New York and L.A., The Atlantic’s CityLab finds that not all design jobs have these two trendy hotspots as their epicenters.
CityLab Editor at Large Richard Florida worked together with occupational data provided by the labor market data and research firm EMSI to identify geographic clusters of the design sector – architects and landscape architects; commercial and industrial designers, graphic designers, fashion designers, interior designer, and others. His analysis included both designers working for firms and self-employed freelancers.
Around 625,000 Americans are employed in the design sector, a decline of about 12,000 since the Great Recession.
The analyst zoomed into specific metro areas (those with more than a million people) and mapped out the number of workers in the design sector, median wages and regional share of designers for the largest 51 U.S. metros.
Florida developed a stat named the location quotient (LQ), which measures the concentration of a given occupation in a metro area to its concentration across the country. Hence, an LQ of 1 indicates the occupation’s share matches the national average, an LQ of 2 is double that, and so on.
Though the concentration of fashion designers expectedly falls on New York first and L.A. second, Florida’s findings indicate four clusters of design fields concentrated in a city other than those two, and here they are:
Detroit – Commercial and Industrial Designers
Commercial and industrial designers that design manufactured products like cars, toys and appliances are centered in the rust belt, with Detroit’s LQ leading at 5.7.
Seattle – Architects
With an LQ of 2.42, Seattle was far above New York, which came in tenth, and Los Angeles, which came in twentieth.
Minneapolis – Graphic Designers
The Twin Cities tops the list of graphic designers with an LQ of 1.7., which Florida thinks is “driven by its long-standing strength as a center for marketing and advertising.”
San Francisco – Self-employed Designers
It’s only natural that San Francisco, the hub of start-ups, would also invite a lot of independent, self-employed designers of all fields. With an LQ of 2.06, the City by the Bay is ahead of Los Angeles and New York, with tech hubs San Jose, San Diego and Austin between them.
Visit CityLab to learn more and view maps of the United States with bubbles showing the concentration of workers in the design sector.
Related Stories
Architects | Nov 11, 2016
Six finalists selected for London’s Illuminated River competition
The competition is searching for the best design for lighting the bridges of central London.
Healthcare Facilities | Nov 10, 2016
Prescription for success: Managing technology in the design of healthcare facilities
While the benefits of intelligently deployed technology are abundantly clear to both designers and healthcare end-users, it’s no simple task to manage the integration of technology into a building program.
Industry Research | Nov 4, 2016
New survey exposes achievement gap between men and women designers
Female architects still feel disadvantaged when it comes to career advancement.
Architects | Nov 2, 2016
NCARB launches ARE 5.0
The newest version of the exam required for an architecture license, ARE 5.0, launched on Nov. 1.
Architects | Oct 24, 2016
Winners of the 2016 AAP American Architecture Prize announced
The AAP recognizes the most outstanding architecture worldwide across three disciplines: architecture, interior design, and landscape architecture.
Architects | Oct 21, 2016
A process of analysis and synthesis gives architects and designers the information they need to create
Sometimes people look only for the simple answer and don’t understand that there is a calculated process to get there, writes HDR’s Lynn Mignola.
Architects | Oct 21, 2016
The AIA Innovation Award Recipients have been selected
The program honors projects that highlight collaboration between design and construction teams to create better process efficiencies and overall costs savings.
Architects | Oct 21, 2016
NASA Orbit Pavilion to debut at The Huntington Library at the end of October
The pavilion uses sound to represent the movement of the International Space Station and 19 earth satellites.
Higher Education | Oct 20, 2016
Designing innovative campuses for tomorrow's students
Planning for places that foster effective innovation is still an emerging process, but the constant pressure on universities to do so continues from two of their key institutional constituencies—students and employers, writes Perkins+Will's Ken Higa and Josh Vel.
Data Centers | Oct 14, 2016
Where data centers meet design
As technology continues to evolve, we have to simultaneously adapt and help our clients think beyond the short term, writes Gensler's Martin Gollwitzer.
