flexiblefullpage
billboard
interstitial1
catfish1
Currently Reading

Startup PocketCake aims to bring virtual reality simulations to the AEC masses

Startup PocketCake aims to bring virtual reality simulations to the AEC masses

Founded in 2012, the development firm offers custom virtual reality simulations for the price of a typical architectural illustration.


By PocketCake | February 26, 2014

PocketCake is working with some of the nation's top architectural and engineering companies, converting their 3D models into stunning virtual reality simulations using the Oculus Rift.

PocketCake's simulations offer first-person interaction from the comfort of a laptop. You are in the driver's seat. From homes and churches to stadiums and fairgrounds, nothing enhances a client's - or an architect's - conception of a project better than virtual reality.

Instead of an abstract blueprint process, a virtual reality simulation ensures your concepts look exactly as you envisioned them. For a price that's comparable to traditional architectural illustrations, a prospective client can have an immersive 3D experience in which they inhabit real space, walking wherever they like.

BIM technology, once a rarity in the architectural industry, is now mainstream as a majority of buildings are crafted digitally. Virtual reality is the next logical step for BIM. PocketCake can also convert point cloud data into a mesh that's usable in a virtual reality environment.

PocketCake is currently developing a proprietary product called VRSCA (Virtual Reality Simulation Converter Assembly), which will allow architects and engineers to easily navigate up to four people through a virtual space at the same time and host up to 32 viewers remotely.

PocketCake, founded in November 2012, specializes in virtual reality simulations and custom mobile app development.

 


The firm uses the Oculus Rift virtual reality headset to immerse clients in project designs. 

Related Stories

| Jul 31, 2013

Hotel, retail sectors bright spots of sluggish nonresidential construction market

A disappointing recovery of the U.S. economy is limiting need for new nonresidential building activity, said AIA Chief Economist, Kermit Baker in the AIA's semi-annual Consensus Construction Forecast, released today. As a result, AIA reduced its projections for 2013 spending to 2.3%.

| Jul 30, 2013

Better planning and delivery sought for VA healthcare facilities

Making Veterans Administration healthcare projects “better planned, better delivered” is the new goal of the VA’s Office of Construction and Facilities Management.

| Jul 30, 2013

Healthcare designers get an earful about controlling medical costs

At the current pace, in 2020 the U.S. will spend $4.2 trillion a year on healthcare; unchecked, waste would hit $1.2 trillion. Yet “waste” is keeping a lot of poorly performing hospitals in business, said healthcare facility experts at the recent American College of Healthcare Architects/AIA Academy of Architecture for Health Summer Leadership Summit in Chicago. 

| Jul 30, 2013

Top Healthcare Sector Architecture Firms [2013 Giants 300 Report]

HDR, HKS, Cannon top Building Design+Construction's 2013 ranking of the largest healthcare architecture and architecture/engineering firms in the U.S. 

| Jul 26, 2013

HDR acquires Sharon Greene + Associates

HDR Engineering, Inc. has acquired the business and assets of Sharon Greene + Associates, a firm specializing in transportation economics and financial analysis with offices in California and Denver. 

| Jul 26, 2013

How biomimicry inspired the design of the San Francisco Museum at the Mint

When the city was founded in the 19th century, the San Francisco Bay’s edge and marshland area were just a few hundred feet from where the historic Old Mint building sits today. HOK's design team suggested a design idea that incorporates lessons from the local biome while creating new ways to collect and store water.

| Jul 25, 2013

3 office design strategies for creating happy, productive workers

Office spaces that promote focus, balance, and choice are the ones that will improve employee experience, enhance performance, and drive innovation, according to Gensler's 2013 U.S. Workplace Survey. 

| Jul 25, 2013

How can I help you?: The evolution of call center design

Call centers typically bring to mind an image of crowded rows of stressed-out employees who are usually receiving calls from people with a problem or placing calls to people that aren’t thrilled to hear from them. But the nature of the business is changing; telemarketing isn’t what it used to be.

| Jul 25, 2013

First look: Studio Gang's residential/dining commons for University of Chicago

The University of Chicago will build a $148 million residence hall and dining commons designed by Studio Gang Architects, tentatively slated for completion in 2016.

| Jul 25, 2013

Resilience: the hallmark of a successful practice

The key to a firm’s future success has less to do with avoiding trouble than bouncing back from it. 

boombox1
boombox2
native1

More In Category


Warehouses

California bill would limit where distribution centers can be built

A bill that passed the California legislature would limit where distribution centers can be located and impose other rules aimed at reducing air pollution and traffic. Assembly Bill 98 would tighten building standards for new warehouses and ban heavy diesel truck traffic next to sensitive sites including homes, schools, parks and nursing homes.



halfpage1

Most Popular Content

  1. 2021 Giants 400 Report
  2. Top 150 Architecture Firms for 2019
  3. 13 projects that represent the future of affordable housing
  4. Sagrada Familia completion date pushed back due to coronavirus
  5. Top 160 Architecture Firms 2021