flexiblefullpage
billboard
interstitial1
catfish1
Currently Reading

Startup PocketCake aims to bring virtual reality simulations to the AEC masses

Startup PocketCake aims to bring virtual reality simulations to the AEC masses

Founded in 2012, the development firm offers custom virtual reality simulations for the price of a typical architectural illustration.


By PocketCake | February 26, 2014

PocketCake is working with some of the nation's top architectural and engineering companies, converting their 3D models into stunning virtual reality simulations using the Oculus Rift.

PocketCake's simulations offer first-person interaction from the comfort of a laptop. You are in the driver's seat. From homes and churches to stadiums and fairgrounds, nothing enhances a client's - or an architect's - conception of a project better than virtual reality.

Instead of an abstract blueprint process, a virtual reality simulation ensures your concepts look exactly as you envisioned them. For a price that's comparable to traditional architectural illustrations, a prospective client can have an immersive 3D experience in which they inhabit real space, walking wherever they like.

BIM technology, once a rarity in the architectural industry, is now mainstream as a majority of buildings are crafted digitally. Virtual reality is the next logical step for BIM. PocketCake can also convert point cloud data into a mesh that's usable in a virtual reality environment.

PocketCake is currently developing a proprietary product called VRSCA (Virtual Reality Simulation Converter Assembly), which will allow architects and engineers to easily navigate up to four people through a virtual space at the same time and host up to 32 viewers remotely.

PocketCake, founded in November 2012, specializes in virtual reality simulations and custom mobile app development.

 


The firm uses the Oculus Rift virtual reality headset to immerse clients in project designs. 

Related Stories

BIM and Information Technology | Jun 16, 2015

What’s next for 3D printing in design and construction?

The 3D printer industry keeps making strides in technology and affordability. Machines can now print with all sorts of powderized materials, from concrete to chocolate. 

Office Buildings | Jun 12, 2015

Houston's energy sector keeps office construction humming

Colliers International projects continued expansion this year in its quarterly report on national office market. 

Smart Buildings | Jun 11, 2015

Google launches company to improve city living

The search engine giant is yet again diversifying its products. Google has co-created a startup, called Sidewalk Labs, that will focus on “developing innovative technologies to improve cities.”

Office Buildings | Jun 11, 2015

Pop-up tree-office opens in London borough of Hackney

London's Hackney borough welcomed a new kind of workspace to Hoxton Square—the TreexOffice.

Cultural Facilities | Jun 10, 2015

Artists turn oil tankers into architecture

Four Dutch artists propose transforming tankers into monuments with mixed-use space.

Office Buildings | Jun 9, 2015

Bjarke Ingels unveils stepped design for final WTC tower

The towering "staircase" will rise from St. Paul’s chapel to the skyline, leaning against One World Trade Center.

Office Buildings | Jun 9, 2015

Hines planning $300 million office tower for Denver skyline

Designed by Pickard Chilton, the 640,000-sf tower is geared for large-scale tenants, with features like floor-to-ceiling glass, a 5,000-sf fitness center, a tenant lounge, and a series of outdoor terraces. 

Architects | Jun 3, 2015

LEGO: An introduction to design

LEGO has changed a lot over the years, but has that been a good thing for encouraging creativity?

Cultural Facilities | Jun 2, 2015

Snøhetta and Dialog to revitalize Willamette Falls area in Oregon

As part of the plan, an abandoned paper mill will be repurposed, while landscaping and running trails will be added.

Office Buildings | Jun 1, 2015

SHoP Architects unveils dual-glass-box scheme for Uber HQ

The plan involves two glass buildings connected with criss-crossing bridges.

boombox1
boombox2
native1

More In Category

Museums

UT Dallas opens Morphosis-designed Crow Museum of Asian Art

In Richardson, Tex., the University of Texas at Dallas has opened a second location for the Crow Museum of Asian Art—the first of multiple buildings that will be part of a 12-acre cultural district. When completed, the arts and performance complex, called the Edith and Peter O’Donnell Jr. Athenaeum, will include two museums, a performance hall and music building, a grand plaza, and a dedicated parking structure on the Richardson campus.




halfpage1

Most Popular Content

  1. 2021 Giants 400 Report
  2. Top 150 Architecture Firms for 2019
  3. 13 projects that represent the future of affordable housing
  4. Sagrada Familia completion date pushed back due to coronavirus
  5. Top 160 Architecture Firms 2021