flexiblefullpage
billboard
interstitial1
catfish1
Currently Reading

Startup PocketCake aims to bring virtual reality simulations to the AEC masses

Startup PocketCake aims to bring virtual reality simulations to the AEC masses

Founded in 2012, the development firm offers custom virtual reality simulations for the price of a typical architectural illustration.


By PocketCake | February 26, 2014

PocketCake is working with some of the nation's top architectural and engineering companies, converting their 3D models into stunning virtual reality simulations using the Oculus Rift.

PocketCake's simulations offer first-person interaction from the comfort of a laptop. You are in the driver's seat. From homes and churches to stadiums and fairgrounds, nothing enhances a client's - or an architect's - conception of a project better than virtual reality.

Instead of an abstract blueprint process, a virtual reality simulation ensures your concepts look exactly as you envisioned them. For a price that's comparable to traditional architectural illustrations, a prospective client can have an immersive 3D experience in which they inhabit real space, walking wherever they like.

BIM technology, once a rarity in the architectural industry, is now mainstream as a majority of buildings are crafted digitally. Virtual reality is the next logical step for BIM. PocketCake can also convert point cloud data into a mesh that's usable in a virtual reality environment.

PocketCake is currently developing a proprietary product called VRSCA (Virtual Reality Simulation Converter Assembly), which will allow architects and engineers to easily navigate up to four people through a virtual space at the same time and host up to 32 viewers remotely.

PocketCake, founded in November 2012, specializes in virtual reality simulations and custom mobile app development.

 


The firm uses the Oculus Rift virtual reality headset to immerse clients in project designs. 

Related Stories

Smart Buildings | Oct 1, 2020

Smart buildings stand on good data

The coming disruption of owning and operating a building and how to stay ahead through BIM.

Architects | Oct 1, 2020

BIG imagines how we could live on the moon

The architecture firm has partnered with ICON on the project.

Architects | Sep 30, 2020

Sir David Adjaye OBE to receive 2021 Royal Gold Medal for Architecture

His practice, Adjaye Associates, was founded in 2000 and today has studios in Accra, London and New York, with projects across the world. 

Coronavirus | Sep 28, 2020

Evaluating and investing resources to navigate past the COVID-19 pandemic

As AEC firm leaders consider worst-case scenarios and explore possible solutions to surmount them, they learn to become nimble, quick, and ready to pivot as circumstances demand.

Coronavirus | Sep 24, 2020

The Weekly show: Building optimization tech, the future of smart cities, and storm shelter design

The September 24 episode of BD+C's "The Weekly" is available for viewing on demand.

Healthcare Facilities | Sep 10, 2020

Easing the oncology journey: The role of urgent care

Oncology patients are better served when they’re connected to the right staff.

Airports | Sep 10, 2020

The Weekly show: Curtis Fentress, FAIA, on airport design, and how P3s are keeping university projects alive

The September 10 episode of BD+C's "The Weekly" is available for viewing on demand.

Architects | Sep 8, 2020

The New City project by Eric Owen Moss Architects receives AIA’s Twenty-five Year Award

AIA’s Twenty-five Year Award is conferred on a building that has set a precedent for the last 25-35 years and continues to set standards of excellence for its architectural design and significance.

Architects | Sep 1, 2020

An evidenced-based approach to elevate the workplace experience

A new NBBJ report presents design concepts for providing people with opportunities to recharge and engage in the workplace.

K-12 Schools | Sep 1, 2020

The rise of inquiry-based learning in K-12 communities

Inquiry-based education offers a methodology that does not rely solely on the educator being the lead in all learning.

boombox1
boombox2
native1

More In Category

Warehouses

California bill would limit where distribution centers can be built

A bill that passed the California legislature would limit where distribution centers can be located and impose other rules aimed at reducing air pollution and traffic. Assembly Bill 98 would tighten building standards for new warehouses and ban heavy diesel truck traffic next to sensitive sites including homes, schools, parks and nursing homes.




halfpage1

Most Popular Content

  1. 2021 Giants 400 Report
  2. Top 150 Architecture Firms for 2019
  3. 13 projects that represent the future of affordable housing
  4. Sagrada Familia completion date pushed back due to coronavirus
  5. Top 160 Architecture Firms 2021