flexiblefullpage
billboard
interstitial1
catfish1
Currently Reading

Startup PocketCake aims to bring virtual reality simulations to the AEC masses

Startup PocketCake aims to bring virtual reality simulations to the AEC masses

Founded in 2012, the development firm offers custom virtual reality simulations for the price of a typical architectural illustration.


By PocketCake | February 26, 2014

PocketCake is working with some of the nation's top architectural and engineering companies, converting their 3D models into stunning virtual reality simulations using the Oculus Rift.

PocketCake's simulations offer first-person interaction from the comfort of a laptop. You are in the driver's seat. From homes and churches to stadiums and fairgrounds, nothing enhances a client's - or an architect's - conception of a project better than virtual reality.

Instead of an abstract blueprint process, a virtual reality simulation ensures your concepts look exactly as you envisioned them. For a price that's comparable to traditional architectural illustrations, a prospective client can have an immersive 3D experience in which they inhabit real space, walking wherever they like.

BIM technology, once a rarity in the architectural industry, is now mainstream as a majority of buildings are crafted digitally. Virtual reality is the next logical step for BIM. PocketCake can also convert point cloud data into a mesh that's usable in a virtual reality environment.

PocketCake is currently developing a proprietary product called VRSCA (Virtual Reality Simulation Converter Assembly), which will allow architects and engineers to easily navigate up to four people through a virtual space at the same time and host up to 32 viewers remotely.

PocketCake, founded in November 2012, specializes in virtual reality simulations and custom mobile app development.

 


The firm uses the Oculus Rift virtual reality headset to immerse clients in project designs. 

Related Stories

Market Data | Jul 1, 2022

Nonresidential construction spending slightly dips in May, says ABC

National nonresidential construction spending was down by 0.6% in May, according to an Associated Builders and Contractors analysis of data published today by the U.S. Census Bureau.

Building Team | Jul 1, 2022

How to apply WELL for better design outcomes

The International WELL Building Institute (IWBI) cites attracting top talent, increasing productivity, and improving environmental, social or governance (ESG) performance as key outcomes of leveraging tools like their WELL Building Standard to develop healthier environments.

Building Team | Jul 1, 2022

Less portable potty, more movable restroom

Some contractors are packing up their portable potties and instead using the H3 Wellness Hub.

Market Data | Jun 30, 2022

Yardi Matrix releases new national rent growth forecast

Rents in most American cities continue to rise slightly each month, but are not duplicating the rapid escalation rates exhibited in 2021.

Headquarters | Jun 30, 2022

Lenovo to build its new global headquarters in Beijing

Washington, D.C.-based architecture and design firm CallisonRTKL has announced it will create the new global headquarters in Beijing for Lenovo Group, a Chinese multinational personal technology company.

Mass Timber | Jun 29, 2022

Mass timber competition: building to net-zero winning proposals

The 2022 Mass Timber Competition: Building to Net-Zero is a design competition to expand the use of mass timber in the United States by demonstrating its versatility across building types and its ability to reduce the carbon footprint of the built environment.

Laboratories | Jun 29, 2022

The "collaboratory" brings digital innovation to the classroom

The Collaboratory—a mix of collaboration and laboratory—is a networking center being designed at the University of Denver’s College of Business.

Airports | Jun 29, 2022

BIG and HOK’s winning design for Zurich airport’s new terminal

Two years ago, Zurich Airport, which opened in the 1950s, launched an international design competition to replace the aging Dock A—the airport’s largest dock.

Museums | Jun 28, 2022

The California Science Center breaks grounds on its Air and Space Center

The California Science Center—a hands-on science center in Los Angeles—recently broke ground on its Samuel Oschin Air and Space Center.

Contractors | Jun 27, 2022

Reverse mentorship: A model for the future of the construction workforce

Reverse mentorship can help seasoned professionals develop new skills, stay connected with younger generations, and gain future-forward insights for life and business.

boombox1
boombox2
native1

More In Category

Warehouses

California bill would limit where distribution centers can be built

A bill that passed the California legislature would limit where distribution centers can be located and impose other rules aimed at reducing air pollution and traffic. Assembly Bill 98 would tighten building standards for new warehouses and ban heavy diesel truck traffic next to sensitive sites including homes, schools, parks and nursing homes.




halfpage1

Most Popular Content

  1. 2021 Giants 400 Report
  2. Top 150 Architecture Firms for 2019
  3. 13 projects that represent the future of affordable housing
  4. Sagrada Familia completion date pushed back due to coronavirus
  5. Top 160 Architecture Firms 2021