flexiblefullpage
billboard
interstitial1
catfish1
Currently Reading

South Korea's SMTown Coex Atrium LED Facade contains a giant crashing wave

Designers

South Korea's SMTown Coex Atrium LED Facade contains a giant crashing wave

The anamorphic illusion is complete with matching sound effects.


By David Malone, Associate Editor | May 20, 2020
The Wave art installation in Seoul, South Korea

Courtesy d'strict

The SMTown Coex Atrium in Seoul, South Korea has a new art installation gracing the large LED screen that wraps the outside of the building. The screens, which were installed in 2018, are the largest outdoor, high-definition LED advertising screens in South Korea. 

Measuring 80.1 meters in width and 20.1 meters in height, the screen typically projects K-pop videos, but is currently equipped with an anamorphic illusion of a crashing wave. Created by d'strict, when viewed from the correct angle the illusion uses both the front and sides of the building's screen to create the illusion of a giant crashing wave.

Complete with matching audio, the wave sloshes back and forth appearing as though it has been captured inside the building itself. Take a look at the Wave in action below.

 

Tags

Related Stories

| Jul 18, 2013

Top Federal Government Sector Construction Firms [2013 Giants 300 Report]

Clark Group, PCL, Hensel Phelps top Building Design+Construction's 2013 ranking of the largest federal government sector contractor and construction management firms in the U.S.

| Jul 18, 2013

Top Federal Government Sector Engineering Firms [2013 Giants 300 Report]

Fluor, URS, AECOM top Building Design+Construction's 2013 ranking of the largest federal government sector engineering and engineering/architecture firms in the U.S.

| Jul 18, 2013

Top Federal Government Sector Architecture Firms [2013 Giants 300 Report]

HOK, SmithGroupJJR, PageSoutherlandPage top Building Design+Construction's 2013 ranking of the largest federal government sector architecture and architecture/engineering firms in the U.S.

| Jul 18, 2013

Top Government Sector Construction Firms [2013 Giants 300 Report]

Clark Group, Turner, PCL head Building Design+Construction's 2013 ranking of the largest government sector contractors and construction management firms in the U.S.

| Jul 18, 2013

Top Government Sector Engineering Firms [2013 Giants 300 Report]

Fluor, URS, AECOM top Building Design+Construction's 2013 ranking of the largest government sector engineering and engineering/architecture firms in the U.S.

| Jul 18, 2013

Top Government Sector Architecture Firms [2013 Giants 300 Report]

Stantec, HOK, HDR top Building Design+Construction's 2013 ranking of the largest government sector architecture and architecture/engineering firms in the U.S.

| Jul 18, 2013

GSA regains stature under Tangherlini, who looks to trim its holdings, cut energy costs [2013 Giants 300 Report]

Over the past 15 months, Acting GSA Administrator Dan Tangherlini has done a creditable job of restoring the agency’s standing with Congress and the public.

| Jul 18, 2013

Do third-corridor designs actually work for healthcare environments?

A recent study of a nursing unit assessed whether the space's third corridor does what it was intended to do: reduce noise and distraction to patients and nursing staff. 

| Jul 18, 2013

LEGO takes on the iconic Sydney Opera House

This September, LEGO will expand its LEGO Creator Expert series with a 2,989-brick model of the iconic Sydney Opera House.

| Jul 17, 2013

Top Multifamily Construction Firms [2013 Giants 300 Report]

Lend Lease, Clark Group, Balfour Beatty top Building Design+Construction's 2013 ranking of the largest multifamily contractors and construction management firms in the United States.

boombox1
boombox2
native1

More In Category


Healthcare Facilities

Watch on-demand: Key Trends in the Healthcare Facilities Market for 2024-2025

Join the Building Design+Construction editorial team for this on-demand webinar on key trends, innovations, and opportunities in the $65 billion U.S. healthcare buildings market. A panel of healthcare design and construction experts present their latest projects, trends, innovations, opportunities, and data/research on key healthcare facilities sub-sectors. A 2024-2025 U.S. healthcare facilities market outlook is also presented.



halfpage1

Most Popular Content

  1. 2021 Giants 400 Report
  2. Top 150 Architecture Firms for 2019
  3. 13 projects that represent the future of affordable housing
  4. Sagrada Familia completion date pushed back due to coronavirus
  5. Top 160 Architecture Firms 2021