flexiblefullpage
billboard
interstitial1
catfish1
Currently Reading

South Korea's SMTown Coex Atrium LED Facade contains a giant crashing wave

Designers

South Korea's SMTown Coex Atrium LED Facade contains a giant crashing wave

The anamorphic illusion is complete with matching sound effects.


By David Malone, Associate Editor | May 20, 2020
The Wave art installation in Seoul, South Korea

Courtesy d'strict

The SMTown Coex Atrium in Seoul, South Korea has a new art installation gracing the large LED screen that wraps the outside of the building. The screens, which were installed in 2018, are the largest outdoor, high-definition LED advertising screens in South Korea. 

Measuring 80.1 meters in width and 20.1 meters in height, the screen typically projects K-pop videos, but is currently equipped with an anamorphic illusion of a crashing wave. Created by d'strict, when viewed from the correct angle the illusion uses both the front and sides of the building's screen to create the illusion of a giant crashing wave.

Complete with matching audio, the wave sloshes back and forth appearing as though it has been captured inside the building itself. Take a look at the Wave in action below.

 

Tags

Related Stories

| May 8, 2014

Sporting events in style: Infographic showcases novel stadiums of the world

UK precast concrete maker Banagher, which specializes in precast stadia solutions, has assembled a list of the world's top stadiums in terms of architectural and structural design.

| May 7, 2014

Design competition: $900,000 on the line in Las Vegas revitalization challenge

Las Vegas Mayor Carolyn Goodman wants your economic development ideas for remaking four areas within the city, including the Cashman Center and the Las Vegas Medical District.

| May 6, 2014

'Beyond' is artist's cinematic take on 2.5 years of development in the UAE

Seven-minute video offers a time-lapse trip through the built environments of Abu Dhabi and Dubai.

| May 6, 2014

'Ugliest building in New Jersey' finally getting facelift

After a decade of false starts and mishaps, the American Dream mall in the Meadowlands may finally get built.

| May 5, 2014

Toronto residential tower to feature drawer-like facade scheme

Some of the apartments in the new River City development will protrude from the building at different lengths, creating a drawer-like "push-pull" effect.

| May 5, 2014

Tragic wired glass injury makes headlines yet again

In the story, a high school student pushed open a hallway door glazed with wired glass. His arm not only broke the glass, but penetrated it, causing severe injuries. SPONSORED CONTENT

| May 3, 2014

Health system capital planning for the future: The benefits of master plan portfolio analysis and ambulatory market modeling

Money continues to be scarce, yet U.S. health systems need to invest and re-invest in their physical future. Healthcare facilities planning experts from CBRE Healthcare outline tools and strategies for identifying where to best allocate precious resources.

| May 3, 2014

4 easy steps to being a great project manager

Managing a team of people, especially creative people, is a task that not everyone is up for. Keeping your team on the same page while maintaining a schedule and budget that can keep your corporation happy will take confidence and bountiful people skills. Here are some tips for effectively managing a project. SPONSORED CONTENT

Sponsored | | May 3, 2014

Fire-rated glass floor system captures light in science and engineering infill

In implementing Northwestern University’s Engineering Life Sciences infill design, Flad Architects faced the challenge of ensuring adequate, balanced light given the adjacent, existing building wings. To allow for light penetration from the fifth floor to the ground floor, the design team desired a large, central atrium. One potential setback with drawing light through the atrium was meeting fire and life safety codes. 

boombox1
boombox2
native1

More In Category


Construction Costs

Data center construction costs for 2024

Gordian’s data features more than 100 building models, including computer data centers. These localized models allow architects, engineers, and other preconstruction professionals to quickly and accurately create conceptual estimates for future builds. This table shows a five-year view of costs per square foot for one-story computer data centers. 


Sustainability

Grimshaw launches free online tool to help accelerate decarbonization of buildings

Minoro, an online platform to help accelerate the decarbonization of buildings, was recently launched by architecture firm Grimshaw, in collaboration with more than 20 supporting organizations including World Business Council for Sustainable Development (WBCSD), RIBA, Architecture 2030, the World Green Building Council (WorldGBC) and several national Green Building Councils from across the globe.


halfpage1

Most Popular Content

  1. 2021 Giants 400 Report
  2. Top 150 Architecture Firms for 2019
  3. 13 projects that represent the future of affordable housing
  4. Sagrada Familia completion date pushed back due to coronavirus
  5. Top 160 Architecture Firms 2021