The SMTown Coex Atrium in Seoul, South Korea has a new art installation gracing the large LED screen that wraps the outside of the building. The screens, which were installed in 2018, are the largest outdoor, high-definition LED advertising screens in South Korea.
Measuring 80.1 meters in width and 20.1 meters in height, the screen typically projects K-pop videos, but is currently equipped with an anamorphic illusion of a crashing wave. Created by d'strict, when viewed from the correct angle the illusion uses both the front and sides of the building's screen to create the illusion of a giant crashing wave.
Complete with matching audio, the wave sloshes back and forth appearing as though it has been captured inside the building itself. Take a look at the Wave in action below.
Related Stories
| Sep 1, 2016
INDUSTRIAL GIANTS: A ranking of the nation's top industrial design and construction firms
Stantec, BRPH, Fluor Corp., Walbridge, Jacobs, and AECOM top Building Design+Construction’s annual ranking of the nation’s largest industrial sector AEC firms, as reported in the 2016 Giants 300 Report.
| Sep 1, 2016
HOTEL SECTOR GIANTS: A ranking of the nation's top hotel sector design and construction firms
Gensler, HKS, Turner Construction Co., The Whiting-Turner Contracting Co., Jacobs, and JBA Consulting Engineers top Building Design+Construction’s annual ranking of the nation’s largest hotel sector AEC firms, as reported in the 2016 Giants 300 Report.
| Sep 1, 2016
CULTURAL SECTOR GIANTS: A ranking of the nation's top cultural sector design and construction firms
Gensler, Perkins+Will, PCL Construction Enterprises, Turner Construction Co., AECOM, and WSP | Parsons Brinckerhoff top Building Design+Construction’s annual ranking of the nation’s largest cultural sector AEC firms, as reported in the 2016 Giants 300 Report.
Sports and Recreational Facilities | Sep 1, 2016
U.S. Open stadium’s new retractable roof showcases innovative problem solving in its design and engineering
Mushy ground and indoor condensation were just two of the issues this $150 million project presented to its Building Team.
| Sep 1, 2016
COURTHOUSE GIANTS: A ranking of the nation's top courthouse design and construction firms
DLR Group, NBBJ, Hensel Phelps, Sundt Construction, AECOM, and Dewberry top Building Design+Construction’s annual ranking of the nation’s largest courthouse sector AEC firms, as reported in the 2016 Giants 300 Report.
Airports | Aug 31, 2016
Aircraft manufacturing facility innovation from The Austin Company
Austin’s many innovations contributed to the success of our clients by enabling them to operate in more efficient environments, optimize the flexibility of their operations, and meet aggressive schedules.
| Aug 30, 2016
CONVENTION CENTER GIANTS: A ranking of the nation's top convention center sector design and construction firms
Gensler, LMN Architects, AECOM, Turner Construction Co., and WSP | Parsons Brinckerhoff top Building Design+Construction’s annual ranking of the nation’s largest convention center sector AEC firms, as reported in the 2016 Giants 300 Report.
BIM and Information Technology | Aug 30, 2016
BIM GIANTS: A ranking of the nation's top BIM design and construction firms
HOK, Perkins+Will, Turner Construction Co., The Whiting-Turner Contracting Co., Jacobs, and Thornton Tomasetti top Building Design+Construction’s annual ranking of the nation’s largest BIM AEC firms, as reported in the 2016 Giants 300 Report.
Great Solutions | Aug 23, 2016
Mini-grant R&D program pays off in a big way for AE firm
Created through funding from Little’s LaceUp program, the Center for Building Performance has helped the design firm win 14 new jobs since its inception.
Great Solutions | Aug 23, 2016
At Beyer Blinder Belle everyone’s seeing RED
The firm’s R&D initiative inspires its designers to develop ideas that could positively disrupt the practice.