The Society for Marketing Professional Services (SMPS) recognized Alfred K. Potter II, FSMPS, senior vice president with Gilbane Building Co., with the 2011 Weld Coxe Marketing Achievement Award (MAA).
The MAA is the preeminent SMPS individual honor that salutes industry professionals for exemplary achievements and contributions to the field of professional services marketing in the design and building industry. The award criterion requires that nominees demonstrate significant accomplishments in at least three of five categories: education, professional leadership, innovative programs, marketing communications, and research.
In 1982, Potter joined Gilbane Building Co.’s Mid-Atlantic Region as regional manager of business development. The next year, Potter joined SMPS in the Washington, D.C., Chapter.
Thus started his 29-year relationship with Gilbane and SMPS. His career at Gilbane has helped fuel Gilbane’s growth to one of the largest builders in the nation, with over $4 billion in construction volume and over 60 offices globally.
A leader at Gilbane, Potter became the first sales/marketing officer in the company to be elected senior vice president, and he served multiple management roles in marketing, business development, and strategy nationally.
Additionally, his leadership and hands-on innovation at SMPS have spanned chapter, regional, and national levels. Potter was instrumental in the development of the association’s well-respected business development curriculum. BD+C
Related Stories
| Oct 30, 2012
The Beck Group announces CEO succession plan
Current Eastern Division Director and company veteran, Fred Perpall, named CEO.
| Oct 30, 2012
Two-hour fire rated curtain wall passes CDC tests
CDC (Curtain Wall Design and Consulting) is an independent firm providing a wide range of building envelope design, engineering, and consulting services to design professionals nationwide.
| Oct 30, 2012
Wight & Company announces three hires
Expands team and adds staff to work on the UNO project.
| Oct 15, 2012
Silicones from Dow Corning solve high-altitude technical challenges at the world’s tallest tower
The spectacular Burj Khalifa skyscraper soars to 828m above ground level, holding the record for being the world’s tallest building and also for the highest installation of an aluminum and glass façade. To take on its numerous challenges and technical difficulties, it required proven silicone solutions and full support from Dow Corning.
| Oct 15, 2012
Three new members elected to AISC Board of Directors
New members will immediately begin serving on the AISC Board of Directors, assisting with the organization's planning and leadership in the steel construction industry.
| Oct 11, 2012
Hank Adams Named to Lead HDR’s Healthcare Program
With more than 25 years of experience, HDR vice president is tapped to lead firm's healthcare projects.
| Oct 10, 2012
Foster + Partners to Design New 425 Park Avenue Tower
Conceptual designs submitted by Foster, Hadid, Koolhaas and Rogers to be on exhibit during Municipal Art Society’s Annual Symposium
| Oct 9, 2012
AIA billings index sounds a positive note
The so-called new projects index was at a relatively healthy 57.2, up from 56.3 the previous month.
| Oct 9, 2012
Celebrating brick in architecture
The Brick Industry Association’s 2012 Brick in Architecture Awards put the spotlight on new projects that make creative use of one of humankind’s oldest and most beloved building materials.
| Oct 5, 2012
2012 Reconstruction Award Special Recognition: Joplin Interim High School, Joplin, Mo.
At 5:41 p.m. CDT on Sunday, May 22, 2011, an EF5 tornado touched down in Joplin, Mo. In the next 31 minutes, the mile-wide, multiple-vortex tornado, with winds up to 250 mph, destroyed two thousand buildings, including Joplin High and nine other schools.