Global architecture and design firm Perkins+Will announced today that it has acquired the London-based branding, retail strategy, and design consultancy Portland Design Associates.
Portland, whose clients include British Land, Heathrow Airport, St. Pancras International, Diageo, HMS Host, CNN, and TDIC, is best known for crafting brand and retail strategies that “future proof” their clients’ business by anticipating changes in how customers shop in, and interact with, places.
Portland will become the latest creative services business to join the Perkins+Will group of companies. While Portland will maintain its own brand and operate as an independent entity, the two enterprises will work closely together to deliver “future-proofing” insights to clients. This includes a mix of physical and digital brand experiences for projects ranging from retail, entertainment, and mixed-use to transportation and urban regeneration.
“Our clients will benefit from Portland’s consumer insights, creativity, and strategic thinking, and Portland’s clients will benefit from Perkins+Will’s global reach and broad architectural, design, and planning expertise,” says Perkins+Will President and CEO Phil Harrison.
While Perkins+Will has already engaged Portland as a strategy consultant on various projects in the past, the permanent union of the two companies will strengthen and expand both of their service offerings. It will also allow Portland to work closely with Perkins+Will’s Branded Environments practice to service a greater number of clients globally.
Founded in 1987, Portland and its 40 employees have been under Ibrahim’s leadership since 2007. Ibrahim will continue to serve as Managing Director.
Related Stories
Architects | Oct 27, 2015
Architecture at Zero 2015 design competition names award winners
Entrants created family-style student residential plans for the University of California, San Francisco Mission Bay campus. All projects needed to be as close to net-zero as possible.
Architects | Oct 22, 2015
AIA: Architecture firms reporting progress on achieving carbon reduction targets as part of the 2030 Commitment
The AIA 2030 2014 Progress Report highlights an increase in design projects, gross square footage, and net-zero energy projects.
Architects | Oct 21, 2015
Strong rebound for Architecture Billings Index
Business conditions continue to be weak in the Northeast, but the other regions are in good shape.
Museums | Oct 20, 2015
Frank Lloyd Wright’s Bachman Wilson House finds new home at Arkansas museum
Crystal Bridges Museum reconstructed the 61-year-old Usonian house and will open it to the public in November.
Architects | Oct 20, 2015
Four building material innovations from the Chicago Architecture Biennial
From lightweight wooden pallets to the largest lengths of CLT-slabs that can be shipped across North America
University Buildings | Oct 16, 2015
5 ways architecture defines the university brand
People gravitate to brands for many reasons. Campus architecture and landscape are fundamental influences on the college brand, writes Perkins+Will's David Damon.
Architects | Oct 13, 2015
Architects Foundation expands National Resilience Initiative
The group is launching a search for three more NRI members.
Architects | Oct 13, 2015
Santiago Calatrava wins the European Prize for Architecture
The award honors those who "forward the principles of European humanism."
Office Buildings | Oct 5, 2015
Renderings revealed for Apple's second 'spaceship': a curvy, lush office complex in Sunnyvale
The project has been dubbed as another “spaceship,” referencing the nickname for the loop-shaped Apple Campus under construction in Cupertino.
Airports | Oct 5, 2015
Perkins+Will selected to design Istanbul’s 'Airport City'
The mixed-use development will be adjacent to the Istanbul New Airport, which is currently under construction.