NBBJ, a global architecture and design firm, today announced that it has appointed Tim Leberecht as its Chief Marketing Officer. Leberecht joins NBBJ from Frog Design where he led the marketing organization from 2006 to 2013 and helped transform the company into one of the world’s foremost design and innovation consultancies. He will direct NBBJ’s worldwide marketing, business development and communications from the firm’s San Francisco office.
“We’re thrilled to have Tim joining us,” said NBBJ managing partner Scott Wyatt, FAIA. “With his experience positioning Frog Design at the forefront of design innovation, and his continuing mission for brands to provide value, he’s exactly the person we were looking for as our first-ever chief marketing officer. His presence here underscores our ambition to become a leading force in transforming human experience and business performance through design.”
“I’m honored to join a firm with such a strong legacy, ethos and ambition,” said Tim Leberecht. “It’s an exciting time, as design’s value as a key driver of innovation in business and society is now being widely recognized, and the boundaries between disciplines are dissolving. I believe NBBJ has a tremendous opportunity to lead this transformation and further enhance the impact of the industry.”
About NBBJ
NBBJ creates innovative places and experiences for organizations worldwide, and designs communities, buildings and environments that enhance people’s lives. Founded in 1943, NBBJ is an industry leader in healthcare facilities and has a strong presence in the corporate, commercial, civic, science and education and sports markets. The first architecture firm named to the World Economic Forum’s Community of Global Growth Companies, NBBJ has won numerous awards and has been recognized as one of the “greenest” architecture firms in the United States. NBBJ has more than 600 employees in 10 offices worldwide in Beijing, Boston, London, Los Angeles, New York, Columbus, Pune, San Francisco, Seattle and Shanghai. Recent clients include Alibaba, Amazon, the Bill & Melinda Gates Foundation, Boeing, Cambridge University, Cleveland Clinic, GlaxoSmithKline, Google, Massachusetts General Hospital, Reebok, Salk Institute, Samsung, Stanford University, Starbucks, Telenor, Tencent and the Wellcome Trust. (http://www.nbbj.com).
About Tim Leberecht
Before joining NBBJ, Tim Leberechtwas the chief marketing officer of leading design and innovation consultancy Frog Design from 2006 to 2013. Previously, he had held marketing positions with software company Mindjet, the Athens 2004 Olympic Games, and Deutsche Telekom.
A widely published author and speaker, Leberechthas written for publications including Fast Company, Forbes, Fortune, Management Innovation Exchange, PSFK, Rotman Magazine, The European and Wired, and spoken at venues including TED, The Economist, DLD, Next, Re:Publica, the Futurist CMO Summit, and the Silicon Valley Bank CEO Summit. His 2012 TED Talk on “3 Ways to (Usefully) Lose Control of Your Brand” has garnered more than 450,000 views to date.
Leberecht was appointed to serve on the World Economic Forum’s Global Agenda Council on Values. He is the founder of the award-winning Design Mind magazine and the organizer of the Reinvent Business hackathon. He earned master’s degrees in communication management from the University of Southern California, Los Angeles, and in cultural studies from the University of Lüneburg in Germany. He was born and raised in Germany before moving to California in 2003 and currently lives in San Francisco.
Related Stories
Sponsored | | Aug 4, 2022
Brighter vistas: Next-gen tools drive sustainability toward net zero line
New technologies, innovations, and tools are opening doors for building teams interested in better and more socially responsible design.
| Aug 4, 2022
Newer materials for green, resilient building complicate insurance underwriting
Insurers can’t look to years of testing on emerging technology to assess risk.
Sustainability | Aug 4, 2022
To reduce disease and fight climate change, design buildings that breathe
Healthy air quality in buildings improves cognitive function and combats the spread of disease, but its implications for carbon reduction are perhaps the most important benefit.
Multifamily Housing | Aug 4, 2022
Faculty housing: A powerful recruitment tool for universities
Recruitment is a growing issue for employers located in areas with a diminishing inventory of affordable housing.
Multifamily Housing | Aug 3, 2022
7 tips for designing fitness studios in multifamily housing developments
Cortland’s Karl Smith, aka “Dr Fitness,” offers advice on how to design and operate new and renovated gyms in apartment communities.
Building Materials | Aug 3, 2022
Shawmut CEO Les Hiscoe on coping with a shaky supply chain in construction
BD+C's John Caulfield interviews Les Hiscoe, CEO of Shawmut Design and Construction, about how his firm keeps projects on schedule and budget in the face of shortages, delays, and price volatility.
Codes and Standards | Aug 3, 2022
Some climate models underestimate risk of future floods
Commonly used climate models may be significantly underestimating the risk of floods this century, according to a new study by Yale researchers.
| Aug 3, 2022
Designing learning environments to support the future of equitable health care
While the shortage of rural health care practitioners was a concern before the COVID-19 pandemic, the public health crisis has highlighted the importance of health equity in the United States and the desperate need for practitioners help meet the needs of patients in vulnerable rural communities.
Reconstruction & Renovation | Aug 3, 2022
Chicago proposes three options for Soldier Field renovation including domed stadium
The City of Chicago recently announced design concepts for renovations to Soldier Field, the home of the NFL’s Chicago Bears.
Codes and Standards | Aug 2, 2022
New tools help LEED projects reach health goals
The U.S. Green Building Council now offers tools to support the LEED Integrative Process for Health Promotion (IPHP) pilot credit.
