NBBJ, a global architecture and design firm, today announced that it has appointed Tim Leberecht as its Chief Marketing Officer. Leberecht joins NBBJ from Frog Design where he led the marketing organization from 2006 to 2013 and helped transform the company into one of the world’s foremost design and innovation consultancies. He will direct NBBJ’s worldwide marketing, business development and communications from the firm’s San Francisco office.
“We’re thrilled to have Tim joining us,” said NBBJ managing partner Scott Wyatt, FAIA. “With his experience positioning Frog Design at the forefront of design innovation, and his continuing mission for brands to provide value, he’s exactly the person we were looking for as our first-ever chief marketing officer. His presence here underscores our ambition to become a leading force in transforming human experience and business performance through design.”
“I’m honored to join a firm with such a strong legacy, ethos and ambition,” said Tim Leberecht. “It’s an exciting time, as design’s value as a key driver of innovation in business and society is now being widely recognized, and the boundaries between disciplines are dissolving. I believe NBBJ has a tremendous opportunity to lead this transformation and further enhance the impact of the industry.”
About NBBJ
NBBJ creates innovative places and experiences for organizations worldwide, and designs communities, buildings and environments that enhance people’s lives. Founded in 1943, NBBJ is an industry leader in healthcare facilities and has a strong presence in the corporate, commercial, civic, science and education and sports markets. The first architecture firm named to the World Economic Forum’s Community of Global Growth Companies, NBBJ has won numerous awards and has been recognized as one of the “greenest” architecture firms in the United States. NBBJ has more than 600 employees in 10 offices worldwide in Beijing, Boston, London, Los Angeles, New York, Columbus, Pune, San Francisco, Seattle and Shanghai. Recent clients include Alibaba, Amazon, the Bill & Melinda Gates Foundation, Boeing, Cambridge University, Cleveland Clinic, GlaxoSmithKline, Google, Massachusetts General Hospital, Reebok, Salk Institute, Samsung, Stanford University, Starbucks, Telenor, Tencent and the Wellcome Trust. (http://www.nbbj.com).
About Tim Leberecht
Before joining NBBJ, Tim Leberechtwas the chief marketing officer of leading design and innovation consultancy Frog Design from 2006 to 2013. Previously, he had held marketing positions with software company Mindjet, the Athens 2004 Olympic Games, and Deutsche Telekom.
A widely published author and speaker, Leberechthas written for publications including Fast Company, Forbes, Fortune, Management Innovation Exchange, PSFK, Rotman Magazine, The European and Wired, and spoken at venues including TED, The Economist, DLD, Next, Re:Publica, the Futurist CMO Summit, and the Silicon Valley Bank CEO Summit. His 2012 TED Talk on “3 Ways to (Usefully) Lose Control of Your Brand” has garnered more than 450,000 views to date.
Leberecht was appointed to serve on the World Economic Forum’s Global Agenda Council on Values. He is the founder of the award-winning Design Mind magazine and the organizer of the Reinvent Business hackathon. He earned master’s degrees in communication management from the University of Southern California, Los Angeles, and in cultural studies from the University of Lüneburg in Germany. He was born and raised in Germany before moving to California in 2003 and currently lives in San Francisco.
Related Stories
Arenas | Jun 14, 2023
A multipurpose arena helps revitalize a historic African American community in Georgia
In Savannah, Ga., Enmarket Arena, a multipurpose arena that opened last year, has helped revitalize the city’s historic Canal District—home to a largely African American community that has been historically separated from the rest of downtown.
Building Materials | Jun 14, 2023
Construction input prices fall 0.6% in May 2023
Construction input prices fell 0.6% in May compared to the previous month, according to an Associated Builders and Contractors analysis of the U.S. Bureau of Labor Statistics’ Producer Price Index data released today. Nonresidential construction input prices declined 0.5% for the month.
Mass Timber | Jun 13, 2023
Mass timber construction featured in two-story mixed-use art gallery and wine bar in Silicon Valley
The Edes Building, a two-story art gallery and wine bar in the Silicon Valley community of Morgan Hill, will prominently feature mass timber. Cross-laminated timber (CLT) and glulam posts and beams were specified for aesthetics, biophilic properties, and a reduced carbon footprint compared to concrete and steel alternatives.
Mixed-Use | Jun 12, 2023
Goettsch Partners completes its largest China project to date: a mixed-used, five-tower complex
Chicago-based global architecture firm Goettsch Partners (GP) recently announced the completion of its largest project in China to date: the China Resources Qianhai Center, a mixed-use complex in the Qianhai district of Shenzhen. Developed by CR Land, the project includes five towers totaling almost 472,000 square meters (4.6 million sf).
Engineers | Jun 12, 2023
Stantec to acquire Environmental Systems Design
Stantec, a global leader in sustainable design and engineering, has signed an agreement to acquire Environmental Systems Design, Inc. (ESD), a 270-person engineering firm headquartered in Chicago. Founded in 1967, ESD has built a reputation for excellence and innovation in high-performance design with a roster of industry-leading clients. The terms of the transaction are not disclosed.
University Buildings | Jun 9, 2023
Cornell’s new information science building will foster dynamic exchange of ideas and quiet, focused research
Construction recently began on Cornell University’s new 135,000-sf building for the Cornell Ann S. Bowers College of Computing and Information Science (Cornell Bowers CIS). The structure will bring together the departments of Computer Science, Information Science, and Statistics and Data Science for the first time in one complex.
Museums | Jun 6, 2023
New wing of Natural History Museums of Los Angeles to be a destination and portal
NHM Commons, a new wing and community hub under construction at The Natural History Museums (NHM) of Los Angeles County, was designed to be both a destination and a portal into the building and to the surrounding grounds.
Performing Arts Centers | Jun 6, 2023
Mumbai, India’s new Nita Mukesh Ambani Cultural Centre has three performing arts venues
In Mumbai, India, the recently completed Nita Mukesh Ambani Cultural Centre (NMACC) will showcase music, theater, and fine arts from India and from across the globe. Atlanta’s TVS Design served as the principal architect and interior designer of both the cultural center and the larger, adjacent Jio World Centre.
Architects | Jun 6, 2023
Taking storytelling to a new level in building design, with Gensler's Bob Weis and Andy Cohen
Bob Weis, formerly the head of Disney Imagineering, was recently hired by Gensler as its Global Immersive Experience Design Leader. He joins the firm's co-CEO Andy Cohen to discuss how Gensler will focus on storytelling to connect people to its projects.
Codes and Standards | Jun 6, 2023
California’s new power grid modernization plan furthers ambitious climate goals
California’s new $7.3 billion grid modernization plan is a crucial step in furthering its ambitious climate goals. The board of governors for the California Independent System Operator (CAISO), the state’s grid operator, recently approved a strategy to build thousands of miles of new high-voltage transmission lines.