ATLANTA, April 19, 2011 – Function:, an integrated marketing agency that specializes in reaching the architecture, building and design community, is hosting an interactive art event, “Construct. Build. Evolve.” (CBE) in Atlanta’s Piedmont Park on Thursday April 21, 2011 at 11:00AM EDT. Dedicated to connecting building product manufacturers with the architecture and design community through education and dialogue, Function: is interested in the future of the industry and how those within it can shape that future. During the event attendees will be asked to answer the question, “how would you build the future?” to rouse dialogue and discover fresh ideas for the future of the built environment.
Throughout the event, participants will be provided materials to share their answers. Those will be gathered and hung around several birdhouses created by architects. Each birdhouse is a unique reflection of it's designer’s vision on how architecture and building choices can affect the future, in light of the issues we face today. The birdhouses have been constructed from building materials provided by Function:'s clients as well as any recyclable or reusable material available to the designers. Contributing architects and designers include: Nathan Koskovich, Partner, Designer, Studio ALA; Jeff Wren, Principal, EarthStation Architecture; and Claudia Munroe, AIA, LEED AP.
“In a time of such dynamic change for our industry, we are always looking for the next movement, idea or fresh set of eyes,” said Michele DeHaven, principal and creative director for Function:. “We’re hoping to really dig into the issues facing architects and specifiers today as a way to improve the future from the ground up.”
In addition to Function: and the volunteer architects, several building product manufacturer’s donated material for the construction of the birdhouses:
Following the Construct Build Evolve event, all of the birdhouses will be donated to charitable foundations and public green spaces throughout the city. They will also be on the event’s website, www.Functionatl.com/CBE2011.The site for the event is near the 10th street entrance to Atlanta’s Piedmont Park.
About Function:
Function: is an integrated marketing agency, converging strategy, design, research and communications for companies in the building, architecture and design community. Based in Atlanta, Function: provides clients throughout North America with a complete range of solutions, including advertising, marketing, design development and public relations to energize sales cycles. An innovative approach enables Function: to work efficiently and tactically, engaging key influencers, prospects and internal conduits through a range of vehicles and touch points. For more information, please visit www.functionatl.com.
Related Stories
| May 18, 2011
Raphael Viñoly’s serpentine-shaped building snakes up San Francisco hillside
The hillside location for the Ray and Dagmar Dolby Regeneration Medicine building at the University of California, San Francisco, presented a challenge to the Building Team of Raphael Viñoly, SmithGroup, DPR Construction, and Forell/Elsesser Engineers. The 660-foot-long serpentine-shaped building sits on a structural framework 40 to 70 feet off the ground to accommodate the hillside’s steep 60-degree slope.
| May 18, 2011
New center provides home to medical specialties
Construction has begun on the 150,000-sf Medical Arts Pavilion at the University Medical Center in Princeton, N.J.
| May 18, 2011
Improvements add to Detroit convention center’s appeal
Interior and exterior renovations and updates will make the Detroit Cobo Center more appealing to conventioneers. A new 40,000-sf ballroom will take advantage of the center’s riverfront location, with views of the river and downtown.
| May 18, 2011
One of Delaware’s largest high schools seeks LEED for Schools designation
The $82 million, 280,000-sf Dover (Del.) High School will have capacity for 1,800 students and feature a 900-seat theater, a 2,500-seat gymnasium, and a 5,000-seat football stadium.
| May 18, 2011
Carnegie Hall vaults into the 21st century with a $200 million renovation
Historic Carnegie Hall in New York City is in the midst of a major $200 million renovation that will bring the building up to contemporary standards, increase educational and backstage space, and target LEED Silver.
| May 17, 2011
Redesigning, redefining the grocery shopping experience
The traditional 40,000- to 60,000-sf grocery store is disappearing and much of the change is happening in the city. Urban infill sites and mixed-use projects offer grocers a rare opportunity to repackage themselves into smaller, more efficient, and more convenient retail outlets. And the AEC community will have a hand in developing how these facilities will look and operate.
| May 17, 2011
Architecture billings index fell in April, hurt by tight financing for projects
The architecture billings index, a leading indicator of U.S. construction activity, fell in April, hurt by tight financing for projects. The architecture billings index fell 2.9 points last month to 47.6, a level that indicates declining demand for architecture services, according to the American Institute of Architects.
| May 17, 2011
Sustainability tops the syllabus at net-zero energy school in Texas
Texas-based firm Corgan designed the 152,200-sf Lady Bird Johnson Middle School in Irving, Texas, with the goal of creating the largest net-zero educational facility in the nation, and the first in the state. The facility is expected to use 50% less energy than a standard school.