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Magic Leap's breakthrough augmented reality project continues to generate support

BIM and Information Technology

Magic Leap's breakthrough augmented reality project continues to generate support

The company is developing the Dynamic Digitized Lightfield Signal. It projects images onto the retina, giving users an interactive 3D experience.


By Mike Chamernik, Associate Editor | October 27, 2015
Magic Leap's augmented reality project continues to generate support

Screenshot of a Magic Leap demonstation video

It feels a little sudden, but we’re here: Magic Leap is working to create the most augmented reality device possible.

The Florida-based startup is developing a project called a Dynamic Digitized Lightfield Signal, which projects images directly onto a user’s retina, according to Core 77. The technology will allow users to see 3D images that blend into their natural world.

The project is well supported. Both Google and e-commerce company Alibaba back it. Magic Leap raised $542 million in 2014 and the company is near raising a $1 billion round at a $4.5 billion valuation. It is one of the largest rounds of funding ever, comparable to what Uber and Facebook raised during the last few years.

While Magic Leap has released a few video demonstrations of its product, there is no word yet as to when this might be available and how much it might cost. 

 

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