The ubiquity of animated GIFs on the Internet is sure to be familiar to anyone who spends a lot of time on the web, and while the image format lends itself perfectly to quick hits of animals doing funny things or people paying an often times humorous price after making a questionable decision, GIFs can also be very useful tools.
News outlet websites have been using them for years to trim the fat and show only the most important information. Did an athlete do something unbelievable? Use a GIF to show the exact moment it happened. Was there a police chase that ended in a spectacular crash through a store window? Put the window crash in a GIF and bring the reader right back to reading the story.
A GIF has the ability show a lot of information quickly and in a simple format, which is the exact reason why, as ArchDaily reports, they can make such useful tools to improve an architect’s project presentation. In fact, ArchDaily has come up with seven different ways animated GIFs can be applied to and improve upon a presentation.
In the same way a GIF can be used to show the exact moment the athlete hit that milestone homerun or precisely when the car crashed through the window, architects can also use GIFs to eliminate all the extra data and focus attention on the main asset, ArchDaily’s Danae Santibañez explains.
As a presentation tool, animated GIFs can be used to exhibit:
- Context
- Design concept
- Spatial relationship between levels
- Detail
- Program
- Construction and structure
- General project view
For example, to show the context in which a building will exist (meaning the specific surrounding environmental characteristics) in one drawing can quickly lead to something more closely resembling a page out of a Where’s Waldo book than architectural plans. An animated GIF, however, can clean up and simplify the presentation while still showing the crucial information:
GIF courtesy GRND82 via ArchDaily
While GIFs may have a bit of a never-ending duck season/rabbit season debate going on with how to pronounce the word (is it a hard <g> or a soft <g>?) that even the creator of the format was unable to completely settle, their usefulness as a presentation tool to aid in clean, simple project presentations is not quite as contentious.
Read the full list of ways to use animated GIFs in presentations here.
Related Stories
Sustainability | Apr 20, 2023
13 trends, technologies, and strategies to expect in 2023
Biophilic design, microgrids, and decarbonization—these are three of the trends, technologies, and strategies IMEG’s market and service leaders believe are poised to have a growing impact on the built environment.
Urban Planning | Apr 17, 2023
The future of the 20-minute city
Gensler's Stacey Olson breaks down the pros and cons of the "20-minute city," from equity concerns to data-driven design.
Intelligent Lighting | Feb 13, 2023
Exploring intelligent lighting usage in healthcare, commercial facilities
SSR's Todd Herrmann, PE, LEEP AP, explains intelligent lighting's potential use cases in healthcare facilities and more.
AEC Tech | Jan 27, 2023
Epic Games' latest foray into the AEC market and real estate industry
From architecture to real estate, the realm of computer-aided design hits new heights as more and more firms utilize the power of Epic Games’ Twinmotion and Unreal Engine.
AEC Tech | Jan 27, 2023
Key takeaways from Autodesk University 2022
Autodesk laid out its long-term vision to drive digital collaboration through cloud-based solutions and emphasized the importance of connecting people, processes and data.
Digital Twin | Nov 21, 2022
An inside look at the airport industry's plan to develop a digital twin guidebook
Zoë Fisher, AIA explores how design strategies are changing the way we deliver and design projects in the post-pandemic world.
BAS and Security | Oct 19, 2022
The biggest cybersecurity threats in commercial real estate, and how to mitigate them
Coleman Wolf, Senior Security Systems Consultant with global engineering firm ESD, outlines the top-three cybersecurity threats to commercial and institutional building owners and property managers, and offers advice on how to deter and defend against hackers.
Sponsored | BIM and Information Technology | Jul 19, 2022
Why Autodesk Tandem is the best fit for your projects
Sponsored | Digital Twin | Jun 24, 2022
Pave the way for better business relationships with digital twins