Heineken USA’s headquarters at 360 Hamilton Avenue in White Plains, N.Y. consolidates Heineken offices from two other locations into one, primary location.
Spector Group, the primary interior architect for the redesign focused on two main improvements with the redesign: the expansion of the company’s bar and social zones and the enhancement and densification of the existing 60,000-sf bi-level space. “Creating an open and collaborative environment was our primary goal for Heineken’s new office design,” says Scott Spector, AIA, a Principal of Spector Group, in a release.
Employees and guests enter the building and are immediately greeted with a palette of simple raw materials. These materials are offset by modern design elements located throughout the expansive bar, “insperience” hub, and reception area. Large interactive screens and the experiential bar design highlight Heineken’s innovative company culture.
As part of creating a new open work style, the dedicated office spaces were converted to meeting and team rooms. A centrally located café is meant to increase the sense of community among employees. Platforms at the base of the intercommunicating stairway, which was altered to make it more open, provide casual breakout spaces.
The completed headquarters redesign, according to Ron Siesser, Senior Director of Human Resources, Heineken, USA, reflects the company’s “commitment to being a social, communal, and, most important, fun portfolio of brands.”
Photo: Garrett Rowland
Photo: Garrett Rowland
Photo: Garrett Rowland
Photo: Garrett Rowland
Photo: Garrett Rowland
Related Stories
Office Buildings | Apr 8, 2015
Facebook plans to build two more Frank Gehry-designed offices
In addition to office space, Facebook’s development involves a bridge for pedestrians and cyclists.
Mixed-Use | Apr 7, 2015
$100 billion 'city from scratch' taking shape in Saudi Arabia
The new King Abdullah Economic City was conceived to diversify the kingdom's oil-dependent economy by focusing more in its shipping industry.
Green | Apr 7, 2015
USGBC survey shows Fortune 200 companies prioritize green building
The world’s top-performing companies are prioritizing sustainability as part of their corporate social responsibility efforts, and a majority of them are using LEED to achieve their goals, according to the new survey.
Office Buildings | Apr 1, 2015
Facebook opens Gehry-designed headquarters: ‘The largest open floor plan in the world,’ says Zuckerberg
Employees have started moving into Facebook’s new headquarters, a 435,555-sf building in Menlo Park, Calif., whose famed architect Frank Gehry describes as “unassuming, matter-of-fact, and cost effective.”
Office Buildings | Apr 1, 2015
IBM's supercomputer Watson finds new home in Manhattan's Silicon Alley
The new headquarters for the former Jeopardy champ was conceived as a showcase for Watson’s capabilities, and as an inspirational workspace for Millennials and idea generators of all ages.
Office Buildings | Mar 29, 2015
Chance encounters and the ‘action’ office: Do collisions spark innovation?
Google, Facebook, Samsung, and Tencent have all unveiled plans for “action” offices designed to get their people moving, interacting, huddling, collaborating—all in the name of innovation.
Codes and Standards | Mar 12, 2015
Energy Trust of Oregon offers financial incentives for net-zero buildings
The organization is offering technical assistance along with financial benefits.
BIM and Information Technology | Mar 11, 2015
Google plans to use robots, cranes to manipulate modular offices at its new HQ
Its visions of “crabots” accentuate the search-engine giant’s recent fascination with robotics and automation.
Modular Building | Mar 10, 2015
Must see: 57-story modular skyscraper was completed in 19 days
After erecting the mega prefab tower in Changsha, China, modular builder BSB stated, “three floors in a day is China’s new normal.”
Retail Centers | Mar 10, 2015
Retrofit projects give dying malls new purpose
Approximately one-third of the country’s 1,200 enclosed malls are dead or dying. The good news is that a sizable portion of that building stock is being repurposed.
