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Ground broken for adaptive reuse project

Ground broken for adaptive reuse project

Located on the Garden State Parkway, the master-planned project initially includes the conversion of a 114-year-old, 365,000-square-foot, six-story warehouse building into 361 loft-style apartments, and the creation of a three-level parking facility.


By By BD+C Staff | December 27, 2011
The Parkway Lofts New Jersey
The design takes advantage of the buildings 17-foot floor-to-floor ceiling heights and heavy floor loads

Commercial real estate owner/operator Prism Capital Partners, LLC, has broken ground for Phase I at The Parkway Lofts, a multi-family adaptive reuse in Bloomfield and East Orange, N.J. 

Located on the Garden State Parkway, the master-planned project initially includes the conversion of a 114-year-old, 365,000-square-foot, six-story warehouse building into 361 loft-style apartments, and the creation of a three-level parking facility. At build out, the 14.5-acre site will be transformed into a distinctive, high-density residential village also featuring 150 for-sale townhomes, a clubhouse and other lifestyle amenities to be built as part of Phase II.

Prism acquired the property – originally built by General Electric – in 2005. It sits within a residential area and benefits from immediate access to the Garden State Parkway, as well as high-speed rail service to New York City via the Watsessing Avenue Rail Station (located less than 100 yards from the development). 

The design takes advantage of the building’s 17-foot floor-to-floor ceiling heights and heavy floor loads; Prism is adding a new intermediate second floor and a penthouse level. The firm also is preserving many original architectural features. This includes 15-foot, quilt-panel windows that accentuate the property’s views of New York City to the east and the Watchung Mountains to the west. BD+C

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