From the reclaimed barn wood building materials to the soy ink signage, the new booth created by Kohler Co. for the Greenbuild International Conference and Expo was planned to leave a big impression while following the U.S. Green Building Council’s green tradeshow guidelines.
Inside the booth are many of the company’s innovative water-saving products, showcased in the kind of gracious, forward-thinking setting for which Kohler has become renowned.
“Greenbuild is about innovation in all aspects of all processes. In keeping with that, we looked at how we planned and executed a tradeshow in a completely new way,” commented Rob Zimmerman, engineering manager for water conservation and sustainability at Kohler. “To be genuinely conscientious, we had to analyze every element right down to what happens to the booth and its contents after the show is over.”
The Kohler booth is made up of four distinct suites: three common commercial spaces (a hotel restroom, a stadium restroom, and a healthcare restroom) and a residential space to show visitors how they can impact the environment by using water-conserving technologies and sustainable products. The attention to the materials used for these vignettes and the conservational nature of the overall display were planned out to the smallest details.
All displays were designed to fit into one 53-foot truck to limit the transportation costs.
The structures are built from reclaimed barn wood, and portions of the booth will be reused for other shows.
The products will be donated after the show and all the other building materials were designed for repackaging upon return shipment. BD+C
Related Stories
Architects | Mar 2, 2020
Two ‘firsts’ for Sasaki and LEO A DALY
Following an industry trend, the firms hire chiefs of technology and sustainability, respectively.
Architects | Feb 26, 2020
Seven architects aim to design the “newsstand of the future”
The winning project will be created and presented during Milan Design Week 2020.
Architects | Feb 24, 2020
Design for educational equity
Can architecture not only shape lives, but contribute to a more equitable and just society for marginalized people?
AEC Tech | Feb 22, 2020
Investor interest in the built environment not quite as avid in 2019
Builtworlds’ annual list of venture deals led by workspace providers.
Modular Building | Feb 16, 2020
On the West Coast, prefab gains ground for speedier construction
Gensler has been working with component supplier Clark Pacific on several projects.
AEC Tech | Feb 13, 2020
Exclusive research: Download the final report for BD+C's Giants 300 Technology and Innovation Study
This survey of 130 of the nation's largest architecture, engineering, and construction firms tracks the state of AEC technology adoption and innovation initiatives at the AEC Giants.
Office Buildings | Feb 11, 2020
Forget Class A: The opportunity is with Class B and C office properties
There’s money to be made in rehabbing Class B and Class C office buildings, according to a new ULI report.
Architects | Feb 6, 2020
NBBJ acquires immersive technology design studio ESI Design
NBBJ has acquired experience design studio ESI Design. The acquisition signals a new era where buildings will be transformed into immersive and interactive digital experiences that engage and delight.
Sponsored | HVAC | Feb 3, 2020
Reliable Building Systems Increase Net Operating Income by Retaining Tenants
Tenants increasingly expect a well-crafted property that feels unique, authentic, and comfortable—with technologically advanced systems and spaces that optimize performance and encourage collaboration and engagement. The following guidance will help owners and property managers keep tenants happy.
Architects | Jan 29, 2020
Frank Lloyd Wright’s architecture school is closing
The school was established in 1932.