Giant interactive pinwheel adds fun to museum exterior

Interaction with the outside of a building isn't something that happens often, unless the passerby takes a picture or points out the design to someone else. George Zisiadis wants to change that with his new design for the Santa Cruz Museum of Art and History.

His proposed design intends to place a 10-foot pinwheel on the side of the building that is connected to tubes in the plaza below. If a person blows in the tube, the pinwheel will start spinning. Zisiadis says that he wants the exterior to have some of the interactive elements that are featured inside the museum.

"They want people to engage with their art in a very hands-on way, which I find very empowering and inspiring," Zisiadis told Fast Company. "I wanted to extend this idea to the physical structure of the building itself.”

He wants to keep the mechanism driving the pinwheel mysterious in order to make the experience more fun for visitors, but it's pretty simple. When someone blows into the tube, hidden microphones pick up the sound and connected motors then make the pinwheel spin.

Zisiadis hopes that his design will encourage people to interact with the whole building and transform the way they perceive public space.

It’s no accident that the word “Highline” is in this project’s name. The goal is for the building to be a kind of gateway into the larger redevelopment of the surrounding neighborhood to resemble New York’s City’s trendy downtown Meatpacking District, through which runs a portion the High Line elevated park.

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