How Gensler responded to such seismic events as the coronavirus pandemic, climate change, and social inequality dominates its newly released Annual Report 2020.
Titled “A Time For Transformation,” the 101-page report catalogues how the industry’s largest architecture firm—whose revenue totaled $1.55 billion last year, its 55th in business—has addressed events that, sometimes, were beyond its control.
To keep its projects moving during the pandemic, Gensler moved more than 8,000 to the cloud to allow for ongoing digital collaboration. Its post-pandemic strategies included surveying 2,300 of its employees about working from home (70% of whom said they’d prefer to work in the office the majority of the week); polling residents in four cities—New York, San Francisco, London, and Singapore—last May about their COVID-19 related concerns (one finding: people with children are at least 1.5-times more likely to want to move someplace safer); and posting a steady stream of articles and blogs about this topic.
“The key theme of our thought leadership [is] we must have a new understanding of global wellness that must include social justice, equity and inclusion,” the report states. To that end, the company is following five strategies to fight racism: increase its internal diversity, pursue equitable design solutions, expanding its scholarship program and mentoring of middle and high schoolers, create more job opportunities for Black professionals, and partner with clients on diversity and inclusion initiatives.
Gensler’s Global Race and Diversity Committee, comprised of 22 leaders, oversees the execution of these strategies, and connects with regional committees to amplify the firm’s impact.
The firm is also “doubling down” on its commitment to climate action. In 2019, Gensler professionals worked on more than 7,000 projects representing over 1.5 billion sf of space. Its portfolio that year is designed to save over 16 million metric tons of CO2 emissions, and the firm’s goal is to get to 30 million, and ultimately carbon neutrality within the decade.
LEANING MORE ON TECHNOLOGY
Like most AEC firms, Gensler now champions the application of technology in its design process. The report talks about the firm’s various design tools that include Intelligent Places (which uses data to connect human behavior with space design), inFORM ECOSYSTEM and gblox (which help clients make informed decisions), and its Digital Experience Design service that connects digital and physical design.
Technology also facilitated a month-long global charrette that Gensler opened to everyone in the firm. This is now an ongoing charrette platform.
DESIGN AND COMMUNITY SERVICE HIGHLIGHTED
A confidential technology coworking site in San Francisco's Ferry Building emphasizes the role design plays in human interaction.
Much of the annual report is devoted to highlighting Gensler’s recent projects and concepts. These include a technology coworking site in San Francisco’s Ferry Building that is designed to encourage human connections; Universal Creative Square in Beijing, where Gensler transformed a warehouse into a vibrant office building; and the firm’s concept for Verizon’s Hidden Ridge in Irving, Texas, a 150-acre corporate district that blends three corporate campuses with a mixed-use neighborhood composed of housing, retail and offices, all connected by light rail.
The report calls attention to Gensler’s 15 Design Excellence Award winners in 2019, and its nine Research & Innovation award winners in 2020.
Gensler also touches on how the firm and its employees gave back to their communities. Those efforts included:
•Volunteer fabricators in 22 cities created 3,047 face shields and 1,996 specialty PPE parts that were donated to healthcare workers in U.S. and Costa Rica.
•The firm announced a call to action for each of its 50 offices worldwide to create a measurable change toward equitable housing options beginning in fiscal 2021.
•Its Community Impact model organizes philanthropic and volunteer efforts that target four areas: housing and homelessness, health and wellness, the environment, and the next generation.
Related Stories
| May 21, 2013
Foster + Partners reveals plans for London residential towers
British firm Foster + Partners has unveiled plans for two residential skyscrapers as part of a mixed-use development in north London.
| May 21, 2013
RSMeans cost comparisons: pools, racquetball courts, bowling alleys, hockey/soccer facilities
Construction market analysts from RSMeans offer construction costs per square foot for four building types across 25 metro markets.
| May 21, 2013
7 tile trends for 2013: Touch-sensitive glazes, metallic tones among top styles
Tile of Spain consultant and ceramic tile expert Ryan Fasan presented his "What's Trending in Tile" roundup at the Coverings 2013 show in Atlanta earlier this month. Here's an overview of Fasan's emerging tile trends for 2013.
| May 20, 2013
4 emerging trends in parking structure design
Survey of parking professionals reveals how technology is transforming the parking industry.
| May 20, 2013
Jones Lang LaSalle: All U.S. real estate sectors to post gains in 2013—even retail
With healthier job growth numbers and construction volumes at near-historic lows, real estate experts at Jones Lang LaSalle see a rosy year for U.S. commercial construction.
| May 17, 2013
First look: HKS' multipurpose stadium for Minnesota Vikings
The Minnesota Sports Facilities Authority (MSFA), the Minnesota Vikings and HKS Sports & Entertainment Group have unveiled the design of the State’s new multi? purpose stadium in Minneapolis, a major milestone in getting the $975 million stadium built on time and on budget.
| May 17, 2013
40 Under 40 winners: Meet the architects
Of the up-and-coming AEC professionals to be named 40 Under 40 winners by the editors of Building Design+Construction, 18 make their living in the architecture profession.
| May 17, 2013
5 things AEC pros need to know about low-e glass
Low-emissivity glasses are critical to making today’s buildings brighter, more energy-efficient, and more sustainable. Here are five tips to help AEC professionals understand the differences among low-e glasses and their impact on building performance.
| May 17, 2013
University labs double as K-12 learning environments
Increasingly, college and university research buildings are doing double duty as homes for K-12 STEM programs. Here’s how to create facilities that captivate budding scientists while keeping faculty happy.
