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Frank Lloyd Wright's Park Avenue showroom demolished

Frank Lloyd Wright's Park Avenue showroom demolished

New York loses another architectural gem by Frank Lloyd Wright as new owner razes auto showroom.


By BD+C Staff | April 17, 2013

Commissioned in the mid-1950s by luxury auto importer Max Hoffman to market Jaguars, the 3,600-sf Hoffman Auto Showroom at 430 Park Avenue by Frank Lloyd Wright has been razed.

Opened in 1955, the showroom features Wright's signature organic style, with a spiraling ramp that circled a car display turntable. It served as the home for a Mercedes dealership from 1957 to 2012. Months after Mercedes vacated the space, the new owner of the building, Midwood Investment & Management and Oestreicher Properties, was granted a permit to demolish the space.

While the showroom had been altered over the years, including the installation of mirrors as part of a 1982 renovation, it remained quintessentially Frank Lloyd Wright, writes Hyperallergic's Allison Meier. In a post yesterday, Meier detailed the surprising demolition of the showroom.

Read Hyperallergic's report on the demolition of Frank Lloyd Wright showroom.

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