From pearlescent and iridescent coatings to highly accurate color-matching tools to programmable, color-changing LED lights, color is taking on a bigger and increasingly high-tech role on building projects.
The widespread growth of colorized materials—from metal wall and roof panels to glass and glazing systems, to metal mesh assemblies—and the availability of custom colors across a broad range of product lines have provided architects and designers with almost limitless options for exterior and interior design projects.
Technology tools like 3D modeling software and color-matching apps have taken much of the guesswork out of evaluating colors and color palettes for building design projects. And advances in manufacturing—from new textile printing methods to novel coating formulations—are leading to breakthroughs in hues, patterns, textures, and special effects in colorized materials and finishes.
Given the “color craze” in architecture, it is no surprise that most design professionals believe that color plays a more-critical role in today’s building design projects than those from a decade ago.
Findings from BD+C's 2020 Color Trends Report
Two-thirds of architects, interior designers, and color experts surveyed between December 2019 and March 2020 by Building Design+Construction for the 2020 Color Trends Survey said that color on design projects (interior spaces and exterior design) is more important today than it was a decade ago. And fewer than 2% believe color is less important.
The growth in demand for color in the commercial, institutional, and multifamily building sectors is being driven by several converging trends. For one, clients are more willing to accept risk and variation on their projects, according to survey respondents.
“Especially for interiors, the story told by a color palette is crucial to creating an experience that can be differentiated from the norm,” said one architect respondent.
The rising cost of materials and construction is another important consideration: “Color is one of the easiest ways to add impact for the least amount of cost, thus more important today with the rising costs of everything.”
The final PDF report of BD+C's 2020 Color Trends Survey includes data on:
- Innovations in color and colorized materials
- Specification trends in color and colorized materials
- Source of color expertise and inspiration in design firms
- The importance of color on today's building projects (interior and exterior applications)
- The importance of color in 2020 vs. 2010
- Reasons for the change in the importance of color on building projects
- Use of special effect coatings
- Biggest innovations in color related to interior or exterior building design
Download the 2020 Color Trends Survey report (short registration required)
Special thanks to Sherwin-Williams Coil Coatings
for their support of this BD+C editorial research project.
More at coil.sherwin.com.
Related Stories
| Oct 26, 2014
Study asks: Do green schools improve student performance?
A study by DLR Group and Colorado State University attempts to quantify the student performance benefits of green schools.
Sponsored | | Oct 24, 2014
Infographic: 5 key considerations for securing modular workspace
Keep these five considerations in mind for your next project that may benefit from modular space. SPONSORED CONTENT
| Oct 24, 2014
Herzog & de Meuron reveals plans for redesign of Roche pharmaceutical campus in Germany
The project includes the addition of a 205-meter-high tower and research center, as well as the renovation of an historic office building designed by Swiss architect Otto R. Salvisber.
Sponsored | | Oct 23, 2014
From slots to public safety: Abandoned Detroit casino transformed into LEED-certified public safety headquarters
First constructed as an office for the Internal Revenue Service, the city's new public safety headquarters had more recently served as a temporary home for the MGM Casino. SPONSORED CONTENT
| Oct 23, 2014
Santiago Calatrava-designed church breaks ground in Lower Manhattan
Saturday marked the public "ground blessing" ceremony for the Saint Nicholas National Shrine, the Greek Orthodox Church destroyed on 9/11 by the collapse of the World Trade Center towers.
| Oct 23, 2014
Prehistory museum's slanted roof mimics archaeological excavation [slideshow]
Mimicking the unearthing of archaeological sites, Henning Larsen Architects' recently opened Moesgaard Museum in Denmark has a planted roof that slopes upward out of the landscape.
| Oct 23, 2014
China's 'weird' buildings: President Xi Jinping wants no more of them
During a literary symposium in Beijing, Chinese President Xi Jinping urged architects, authors, actors, and other artists to produce work with "artistic and moral value."
| Oct 23, 2014
Architecture Billings Index shows strong demand for institutional, mixed-practice design
AIA reported the September ABI score was 55.2, up from a mark of 53.0 in August. This score reflects an increase in design activity.
| Oct 22, 2014
Customization is the key in tomorrow's workplace
The importance of mobility, flexibility, and sustainability in the world of corporate design are already well-established. A newer trend that’s gaining deserved attention is customizability, and how it will look in the coming years, writes GS&P's Leith Oatman.
| Oct 21, 2014
Passive House concept gains momentum in apartment design
Passive House, an ultra-efficient building standard that originated in Germany, has been used for single-family homes since its inception in 1990. Only recently has the concept made its way into the U.S. commercial buildings market.