From pearlescent and iridescent coatings to highly accurate color-matching tools to programmable, color-changing LED lights, color is taking on a bigger and increasingly high-tech role on building projects.
The widespread growth of colorized materials—from metal wall and roof panels to glass and glazing systems, to metal mesh assemblies—and the availability of custom colors across a broad range of product lines have provided architects and designers with almost limitless options for exterior and interior design projects.
Technology tools like 3D modeling software and color-matching apps have taken much of the guesswork out of evaluating colors and color palettes for building design projects. And advances in manufacturing—from new textile printing methods to novel coating formulations—are leading to breakthroughs in hues, patterns, textures, and special effects in colorized materials and finishes.
Given the “color craze” in architecture, it is no surprise that most design professionals believe that color plays a more-critical role in today’s building design projects than those from a decade ago.
Findings from BD+C's 2020 Color Trends Report
Two-thirds of architects, interior designers, and color experts surveyed between December 2019 and March 2020 by Building Design+Construction for the 2020 Color Trends Survey said that color on design projects (interior spaces and exterior design) is more important today than it was a decade ago. And fewer than 2% believe color is less important.
The growth in demand for color in the commercial, institutional, and multifamily building sectors is being driven by several converging trends. For one, clients are more willing to accept risk and variation on their projects, according to survey respondents.
“Especially for interiors, the story told by a color palette is crucial to creating an experience that can be differentiated from the norm,” said one architect respondent.
The rising cost of materials and construction is another important consideration: “Color is one of the easiest ways to add impact for the least amount of cost, thus more important today with the rising costs of everything.”
The final PDF report of BD+C's 2020 Color Trends Survey includes data on:
- Innovations in color and colorized materials
- Specification trends in color and colorized materials
- Source of color expertise and inspiration in design firms
- The importance of color on today's building projects (interior and exterior applications)
- The importance of color in 2020 vs. 2010
- Reasons for the change in the importance of color on building projects
- Use of special effect coatings
- Biggest innovations in color related to interior or exterior building design
Download the 2020 Color Trends Survey report (short registration required)
Special thanks to Sherwin-Williams Coil Coatings
for their support of this BD+C editorial research project.
More at coil.sherwin.com.
Related Stories
Sponsored | | Nov 26, 2014
Virtual reality in 3D models, iPhone thermal imaging: Inside one very cool tech toybox
A little over a year ago, I embarked on a search to find individuals in the AEC space who were putting new hardware to work in the field.
| Nov 25, 2014
Behnisch Architekten unveils design for energy-positive building in Boston
The multi-use building for Artists For Humanity that is slated to be the largest energy positive commercial building in New England.
| Nov 25, 2014
Study: 85% of employees dissatisfied with their office environment
A vast majority of office workers feel open floor plans cause multiple distractions and that more private spaces are needed in today's offices, according to a new study by Steelcase and research firm IPSOS.
| Nov 25, 2014
Emerging design and operation strategies for the ambulatory team in transition
As healthcare systems shift their care models to be more responsive to patient-centered care, ambulatory care teams need to be positioned to operate efficiently in their everyday work environments, write CannonDesign Health Practice leaders Tonia Burnette and Mike Pukszta.
| Nov 24, 2014
Midsize construction firms see a brighter business horizon
Uncertainty about government spending clouds an otherwise positive economic outlook among 59 middle market construction firms polled recently by GE Capital.
| Nov 24, 2014
Adrian Smith + Gordon Gill-designed crystalline tower breaks ground in southwestern China
Fitted with an LED façade, the 468-meter Greenland Tower Chengdu will act as a light sculpture for the city of Chengdu.
| Nov 21, 2014
Rental apartment construction soars to 27-year high: WSJ report
The multifamily sector is now outpacing the peak construction rate in the previous housing cycle, in 2006, according to the WSJ.
| Nov 21, 2014
Nelson adds to its stable with EHS Design acquisition
This represents Nelson’s fifth merger or acquisition in 2014, during which the firm’s net fee revenue has increased by 60% to $65 million.
| Nov 21, 2014
Nonresidential Construction Index rises in fourth quarter
There are a number of reasons for optimism among respondents of FMI's quarterly Nonresidential Construction Index survey, including healthier backlogs and low inflation.
| Nov 21, 2014
NCARB: Number of architects in U.S. grows 1.6% in 2014, surpasses 107,500
The architecture profession continues to grow along with a gradually recovering economy, based on the results of the 2014 Survey of Architectural Registration Boards, conducted by the National Council of Architectural Registration Boards.