From pearlescent and iridescent coatings to highly accurate color-matching tools to programmable, color-changing LED lights, color is taking on a bigger and increasingly high-tech role on building projects.
The widespread growth of colorized materials—from metal wall and roof panels to glass and glazing systems, to metal mesh assemblies—and the availability of custom colors across a broad range of product lines have provided architects and designers with almost limitless options for exterior and interior design projects.
Technology tools like 3D modeling software and color-matching apps have taken much of the guesswork out of evaluating colors and color palettes for building design projects. And advances in manufacturing—from new textile printing methods to novel coating formulations—are leading to breakthroughs in hues, patterns, textures, and special effects in colorized materials and finishes.
Given the “color craze” in architecture, it is no surprise that most design professionals believe that color plays a more-critical role in today’s building design projects than those from a decade ago.
Findings from BD+C's 2020 Color Trends Report
Two-thirds of architects, interior designers, and color experts surveyed between December 2019 and March 2020 by Building Design+Construction for the 2020 Color Trends Survey said that color on design projects (interior spaces and exterior design) is more important today than it was a decade ago. And fewer than 2% believe color is less important.
The growth in demand for color in the commercial, institutional, and multifamily building sectors is being driven by several converging trends. For one, clients are more willing to accept risk and variation on their projects, according to survey respondents.
“Especially for interiors, the story told by a color palette is crucial to creating an experience that can be differentiated from the norm,” said one architect respondent.
The rising cost of materials and construction is another important consideration: “Color is one of the easiest ways to add impact for the least amount of cost, thus more important today with the rising costs of everything.”
The final PDF report of BD+C's 2020 Color Trends Survey includes data on:
- Innovations in color and colorized materials
- Specification trends in color and colorized materials
- Source of color expertise and inspiration in design firms
- The importance of color on today's building projects (interior and exterior applications)
- The importance of color in 2020 vs. 2010
- Reasons for the change in the importance of color on building projects
- Use of special effect coatings
- Biggest innovations in color related to interior or exterior building design
Download the 2020 Color Trends Survey report (short registration required)
Special thanks to Sherwin-Williams Coil Coatings
for their support of this BD+C editorial research project.
More at coil.sherwin.com.
Related Stories
Sponsored | BIM and Information Technology | Mar 3, 2015
The great debate: Is 3D PDF really BIM?
You can pull apart buildings, cut through floors, and view simulated animation for assembly instructions all within a PDF.
K-12 Schools | Mar 2, 2015
BD+C special report: What it takes to build 21st-century schools
How the latest design, construction, and teaching concepts are being implemented in the next generation of America’s schools.
Codes and Standards | Mar 2, 2015
Proposed energy standard for data centers, telecom buildings open for public comment
The intent of ASHRAE Standard 90.4P is to create a performance-based approach that would be more flexible and accommodating of innovative change.
K-12 Schools | Mar 1, 2015
Are energy management systems too complex for school facility staffs?
When school districts demand the latest and greatest, they need to think about how those choices will impact the district’s facilities employees.
Office Buildings | Mar 1, 2015
Google unveils dramatic tent-like, modular-focused plan for corporate HQ
The master plan by Bjarke Ingels and Thomas Heatherwick will wrap highly flexible office blocks in soaring translucent canopies.
Industrial Facilities | Feb 27, 2015
Massive windmill will double as mixed-use entertainment tower in Rotterdam
The 571-foot structure will house apartments, a hotel, restaurants, even a roller coaster.
Architects | Feb 27, 2015
5 finalists announced for 2015 Mies van der Rohe Award
Bjarke Ingels' Danish Maritime Museum and the Ravensburg Art Museum by Lederer Ragnarsdóttir Oei are among the five projects vying for the award.
Office Buildings | Feb 26, 2015
Using active design techniques to strengthen the corporate workplace and enhance employee wellness
The new Lentz Public Health Center in Nashville, Tenn., serves as a model of how those progressive and healthy changes can be made.
K-12 Schools | Feb 26, 2015
Should your next school project include a safe room?
Many school districts continue to resist mandating the inclusion of safe rooms or storm shelters in new and existing buildings. But that may be changing.
K-12 Schools | Feb 26, 2015
Construction funding still scarce for many school districts
Many districts are struggling to have new construction and renovation keep pace with student population growth.
