There’s money to be made in reconstruction. Based on our annual Giants 300 survey, we estimate that the top 300 AEC firms generate about 20-30% of annual revenues from reconstruction, and for design firms that specialize in historic preservation and adaptive reuse, that percentage can quickly go north of 50% of total revenues. If your firm is doing less than the industry average, you may be missing a great opportunity.
A reconstructed building is the ultimate green building. It is generally the case that “saving” an existing building is the most sustainable thing you can do, for obvious reasons. Whether it’s a renovation that simply extends an existing use, or one that takes an existing building and transforms it to another use, much of the embodied energy in that building is staying put.
Furthermore, reconstruction offers the opportunity to take an energy hog and make it much more efficient. Just doing the basics—sealing the envelope, insulating, upgrading lighting and lighting controls, etc.—should yield a 20% improvement in energy efficiency. Stretch a little and 30% energy savings should not be unreasonable. That’s good for the building, the occupants, and the owner—and it’s the right thing to do.
Reconstruction can turn ordinary buildings into great buildings. Look at how the Building Team for the Mid-Ohio Foodbank took an old mattress factory and turned it into a LEED Gold facility that helps provide 55,000 meals a day to the hungry and involves 10,000 volunteers a year. Owen Hall at Michigan State University and the new Cell and Genome Sciences Building at UConn are additional examples of how the ordinary can be transformed into the extraordinary.
Reconstruction challenges your imagination. The Building Team for Duke University could have taken the easy road and junked Duke’s old coal-burning power plant. Instead, they came up with a creative way to use new technology to convert the plant to 70% natural gas power generation, while enhancing the early 20th-century structure. Look how the Building Team converted Memorial Field House—essentially a big barn—into modern classroom and student space at the University of Toledo. These kinds of jobs take real imagination.
Reconstruction can bring communities together. People like to preserve and enhance the things that are important to them. The people of Cuyahoga County, Ohio, cared about the monument to their Civil War veterans, and they went out and raised $2 million to restore it to perfection. Ditto for the people of Northeast Central Durham, N.C., who fought to turn a broken-down school building into a thriving multi-purpose community center. Tap into that wellspring of community involvement. It will yield projects whose rewards go far beyond the bottom-line considerations.
Reconstruction work is fun. Building a fancy high-rise on a greenfield site in some exotic part of the world must surely have its pleasures, but digging into the bowels of an older building also has its mysteries—and surprises. Who knows what lurks behind that gypsum board? Matching your wits against the original designers and contractors is the ultimate chess match.
Related Stories
| Feb 14, 2013
Boxman Studios launches shipping container buildings division
Boxman Studios has launched a new division aimed at sustainable solutions for the Built Environment. The Boxman Studios Buildings Division will focus on the adaptive use of decommissioned shipping containers as architectural elements and even complete buildings.
Smart Buildings | Feb 14, 2013
Minneapolis joins energy benchmarking trend for commercial buildings
Minneapolis is the latest major metro to require large commercial buildings to benchmark and disclose their energy and water use.
| Feb 14, 2013
Peter Rutti named Director of Design of Westlake Reed Leskosky’s Phoenix studio
Peter W. Rutti, AIA, Associate Principal and Project Director of Westlake Reed Leskosky, has been appointed Director of Design of the Phoenix, Arizona studio of the nationally recognized architects, engineers, and technology designers. The announcement recognizes the design excellence, leadership, and continued growth of the national and international practice of the integrated design firm in the western region.
| Feb 14, 2013
Peter Bardwell named 2013 president of the American College of Healthcare Architects
The Board of Regents of the American College of Healthcare Architects (ACHA) has named Peter L. Bardwell, FAIA, FACHA of Columbus, Ohio as 2013 national President.
| Feb 13, 2013
Department store concept by OMA's Koolhaas, Alsaka draws inspiration from open-air Arab marketplaces
The Exhibition Hall, a retail concept planned in Kuwait City's 360° Mall, will meld cultural and commerce spaces in a series of galleries reminiscent of the long passages of the souq—traditional, open-air marketplaces found in Arab cities.
| Feb 13, 2013
China plans new car-free city
A new urban development near Chengdu, China, will provide new housing for ~80,000 people, surrounded by green space.
| Feb 13, 2013
Advanced urbanism is focus of new MIT research center
MIT Center for Advanced Urbanism will seek 21st Century planning solutions, starting with infrastructure design issues.
| Feb 13, 2013
'Vegetative tower' apartments to revive NYC site
A Manhattan site formerly slated for development with a "tower of cubes"—a now-defunct project by Santiago Calatrava—will be revived with a 998-foot, 300,000-sf apartment building by Morali Architects.
| Feb 13, 2013
Fast Company selects 'most innovative' architecture firms
Business innovation magazine Fast Company has released a list of 10 "most innovative" architectural practices, worldwide.