There’s money to be made in reconstruction. Based on our annual Giants 300 survey, we estimate that the top 300 AEC firms generate about 20-30% of annual revenues from reconstruction, and for design firms that specialize in historic preservation and adaptive reuse, that percentage can quickly go north of 50% of total revenues. If your firm is doing less than the industry average, you may be missing a great opportunity.
A reconstructed building is the ultimate green building. It is generally the case that “saving” an existing building is the most sustainable thing you can do, for obvious reasons. Whether it’s a renovation that simply extends an existing use, or one that takes an existing building and transforms it to another use, much of the embodied energy in that building is staying put.
Furthermore, reconstruction offers the opportunity to take an energy hog and make it much more efficient. Just doing the basics—sealing the envelope, insulating, upgrading lighting and lighting controls, etc.—should yield a 20% improvement in energy efficiency. Stretch a little and 30% energy savings should not be unreasonable. That’s good for the building, the occupants, and the owner—and it’s the right thing to do.
Reconstruction can turn ordinary buildings into great buildings. Look at how the Building Team for the Mid-Ohio Foodbank took an old mattress factory and turned it into a LEED Gold facility that helps provide 55,000 meals a day to the hungry and involves 10,000 volunteers a year. Owen Hall at Michigan State University and the new Cell and Genome Sciences Building at UConn are additional examples of how the ordinary can be transformed into the extraordinary.
Reconstruction challenges your imagination. The Building Team for Duke University could have taken the easy road and junked Duke’s old coal-burning power plant. Instead, they came up with a creative way to use new technology to convert the plant to 70% natural gas power generation, while enhancing the early 20th-century structure. Look how the Building Team converted Memorial Field House—essentially a big barn—into modern classroom and student space at the University of Toledo. These kinds of jobs take real imagination.
Reconstruction can bring communities together. People like to preserve and enhance the things that are important to them. The people of Cuyahoga County, Ohio, cared about the monument to their Civil War veterans, and they went out and raised $2 million to restore it to perfection. Ditto for the people of Northeast Central Durham, N.C., who fought to turn a broken-down school building into a thriving multi-purpose community center. Tap into that wellspring of community involvement. It will yield projects whose rewards go far beyond the bottom-line considerations.
Reconstruction work is fun. Building a fancy high-rise on a greenfield site in some exotic part of the world must surely have its pleasures, but digging into the bowels of an older building also has its mysteries—and surprises. Who knows what lurks behind that gypsum board? Matching your wits against the original designers and contractors is the ultimate chess match.
Related Stories
Architects | Jul 23, 2015
CTBUH recognizes Parkroyal on Pickering as Urban Habitat Award winner
The Singapore hotel has green space galore
Sports and Recreational Facilities | Jul 23, 2015
Japan announces new plan for Olympic Stadium
The country moves on from Zaha Hadid Architects, creators of the original stadium design scrapped last week.
Green | Jul 23, 2015
NASA: U.S. headed for worst droughts in a millennium
Data from NASA shows carbon emissions could be the driving force behind devastating water shortages and record droughts in the western U.S.
Airports | Jul 22, 2015
MUST SEE: JFK airport taps Gensler to design terminal for animals
Pets can enjoy luxurious spa and grooming services before being transported directly to their flight from the terminal.
Office Buildings | Jul 21, 2015
Finally! There's a workplace trend that’s worth embracing
There’s a realization by corporate real estate executives that in order to create a successful workplace, there must be alignment between their people, their place, and the tools they have to do their jobs.
University Buildings | Jul 21, 2015
Maker spaces: Designing places to test, break, and rebuild
Gensler's Kenneth Fisher and Keller Roughton highlight recent maker space projects at MIT and the University of Nebraska that provide just the right mix of equipment, tools, spaces, and disciplines to spark innovation.
Architects | Jul 21, 2015
Architecture Billings Index at highest mark since 2007
This is the first month in 2015 that all regions are reporting positive business conditions, said AIA Chief Economist Kermit Baker.
BIM and Information Technology | Jul 20, 2015
New stylus brings digital sketching to the next level
Without buttons, users can change the weight of the stylus’ stroke.
Architects | Jul 20, 2015
New York design competition looks to shed the sidewalk shed
New York, which has nearly 200 total miles of sidewalk sheds, is seeking a concept that is practical but that also looks good.
Cultural Facilities | Jul 19, 2015
SET Architects wins design competition for Holocaust Memorial
The design for the memorial in Bologna, Italy, is dominated by two large metal monolithic structures that represent the oppressive wooden bunks in concentration camps in Germany during World War II.