There’s money to be made in reconstruction. Based on our annual Giants 300 survey, we estimate that the top 300 AEC firms generate about 20-30% of annual revenues from reconstruction, and for design firms that specialize in historic preservation and adaptive reuse, that percentage can quickly go north of 50% of total revenues. If your firm is doing less than the industry average, you may be missing a great opportunity.
A reconstructed building is the ultimate green building. It is generally the case that “saving” an existing building is the most sustainable thing you can do, for obvious reasons. Whether it’s a renovation that simply extends an existing use, or one that takes an existing building and transforms it to another use, much of the embodied energy in that building is staying put.
Furthermore, reconstruction offers the opportunity to take an energy hog and make it much more efficient. Just doing the basics—sealing the envelope, insulating, upgrading lighting and lighting controls, etc.—should yield a 20% improvement in energy efficiency. Stretch a little and 30% energy savings should not be unreasonable. That’s good for the building, the occupants, and the owner—and it’s the right thing to do.
Reconstruction can turn ordinary buildings into great buildings. Look at how the Building Team for the Mid-Ohio Foodbank took an old mattress factory and turned it into a LEED Gold facility that helps provide 55,000 meals a day to the hungry and involves 10,000 volunteers a year. Owen Hall at Michigan State University and the new Cell and Genome Sciences Building at UConn are additional examples of how the ordinary can be transformed into the extraordinary.
Reconstruction challenges your imagination. The Building Team for Duke University could have taken the easy road and junked Duke’s old coal-burning power plant. Instead, they came up with a creative way to use new technology to convert the plant to 70% natural gas power generation, while enhancing the early 20th-century structure. Look how the Building Team converted Memorial Field House—essentially a big barn—into modern classroom and student space at the University of Toledo. These kinds of jobs take real imagination.
Reconstruction can bring communities together. People like to preserve and enhance the things that are important to them. The people of Cuyahoga County, Ohio, cared about the monument to their Civil War veterans, and they went out and raised $2 million to restore it to perfection. Ditto for the people of Northeast Central Durham, N.C., who fought to turn a broken-down school building into a thriving multi-purpose community center. Tap into that wellspring of community involvement. It will yield projects whose rewards go far beyond the bottom-line considerations.
Reconstruction work is fun. Building a fancy high-rise on a greenfield site in some exotic part of the world must surely have its pleasures, but digging into the bowels of an older building also has its mysteries—and surprises. Who knows what lurks behind that gypsum board? Matching your wits against the original designers and contractors is the ultimate chess match.
Related Stories
Green | Oct 6, 2021
My reaction to the UN IPCC Climate Change 2021 report: Ugh!
The recent report of the UN Intergovernmental Panel on Climate Change is not a happy read.
Sponsored | Glass and Glazing | Oct 1, 2021
Specifying Responsibly to Save Birds’ Lives
Realizing sustainable, bird-friendly glass design
Sponsored | Glass and Glazing | Oct 1, 2021
Seizing the Daylight with BIPV Glass
Glass has always been an idea generator. Now, it’s also a clean energy generator.
Architects | Sep 30, 2021
Riding the great AEC resignation wave
More people than ever are reconsidering what work and career mean. What can AEC firms do to recruit and retain workers in this changing workplace environment? Karl Feldman, Partner with Hinge Marketing, discusses ideas and strategies with BD+C's John Caulfield in this exclusive interview for HorizonTV.
Glass and Glazing | Sep 30, 2021
Plans move forward on Central Place Sydney, duel towers with an AI-driven façade system
SOM and Fender Katsalidis are designing the project.
Architects | Sep 28, 2021
Hoffmann Architects Welcomes Travis Heim as Senior Staff Architect
Hoffmann Architects, an architecture and engineering firm specializing in the rehabilitation of building exteriors, announces that Travis Heim has joined the New York office as Senior Staff Architect.
AEC Business Innovation | Sep 28, 2021
Getting diversity, equity, and inclusion going in AEC firms
As a professional services organization built on attracting the best and brightest talent, VIATechnik relies on finding new ways to do just that. Here are some tips that we’ve learned through our diversity, equity, and inclusion (DE&I) journey.
Multifamily Housing | Sep 22, 2021
Designing for the ‘missing middle’ in multifamily housing
Multifamily housing expert Patrick Winters, AIA, discusses a neglected segment of the market: the "missing middle."
Multifamily Housing | Sep 22, 2021
11 notable multifamily projects to debut in 2021
A residence for older LGBTQ+ persons, a P3 student housing building, and a converted masonic lodge highlight the multifamily developments to debut this year.
Data Centers | Sep 22, 2021
Wasted energy from data centers could power nearby buildings
A Canadian architecture firm comes up with a concept for a community that’s part of a direct-current microgrid.
