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Earn $300 million by NOT hiring Frank Gehry

Earn $300 million by NOT hiring Frank Gehry


April 25, 2011

Had this been announced closer to April 1st, I’d suspect an April Fool’s Day joke, but…

An Iowa philanthropist and architecture aficionado—who wishes to remain anonymous—is offering a $300 million “reward” to any city anywhere in the world that’s brave enough to hire someone other than Frank Gehry to design its new art museum.

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