Duluth Trading Company, a retailer of outdoor gear and clothing, has recently moved into its new headquarters building located in Mount Horeb, Wis.
The five-story, 108,000-sf building unites the company’s two main offices under one roof. The entry allows for access from both the street and the adjacent parking lot and will include new sidewalks, lighting, and landscaping. The headquarters building’s 208 employees can take advantage of amenities such as a fitness center, an outdoor lounge patio equipped with a firepit, updated communal spaces, and access to local hiking trails.
See Also: Convergence: The future of development
The company’s branding is on display throughout the new space. Duluth’s creative team worked with Plunkett Raysich Architects to integrate the company’s 10 Welds (values that guide its work and culture) onto walls throughout the space using fan letters, illustrations, and actual Duluth gear.
Plunkett Raysich Architects worked with Lerdahl for the furniture and Premier Building Solutions for the artwork.
Courtesy Duluth Trading Co.
Courtesy Duluth Trading Co.
Courtesy Duluth Trading Co.
Related Stories
Office Buildings | Sep 3, 2019
A new HOK report focuses on designing offices for a neurodiverse workforce
Emphasizing inclusion and choice is a key component.
Giants 400 | Aug 8, 2019
Top 110 Office Sector Construction Firms for 2019
Turner, STO Building Group, AECOM, Clayco, and Clark lead the rankings of the nation's largest office sector contractors and construction managers, as reported in Building Design+Construction's 2019 Giants 300 Report.
Giants 400 | Aug 8, 2019
Top 100 Office Sector Engineering Firms for 2019
Jacobs, Burns & McDonnell, WSP, Thornton Tomasetti, and Arup head the rankings of the nation's largest office sector engineering and engineering architecture (EA) firms, as reported in Building Design+Construction's 2019 Giants 300 Report.
Giants 400 | Aug 8, 2019
Top 200 Office Sector Architecture Firms for 2019
Gensler, AECOM, Perkins+Will, Stantec, and HOK top the rankings of the nation's largest office sector architecture and architecture engineering (AE) firms, as reported in Building Design+Construction's 2019 Giants 300 Report.
Giants 400 | Aug 8, 2019
2019 Office Giants Report: Demand for exceptional workplaces will keep the office construction market strong
Office space consolidation and workplace upgrades will keep project teams busy, according to BD+C's 2019 Giants 300 Report.
Office Buildings | Jul 12, 2019
How Millennials, Gen Z, and technology are changing workplace design
In the workplace, the only constant is change.
Office Buildings | Jul 11, 2019
Designing successful workplaces for an unknown future
The traditional model of signing long-term leases, committing extensive capital to an inflexible solution, and then calling it a day is no longer viable.
Office Buildings | Jul 5, 2019
This will become the tallest shipping container building in the world
Patalab is designing the building.
Design Innovation Report | Jun 25, 2019
2019 Design Innovation Report: Super labs, dream cabins, office boardwalks, façades as art
9 projects that push the limits of architectural design, space planning, and material innovation.
Office Buildings | May 29, 2019
Smart buildings can optimize wellness
Employees want wellness initiatives built into their work experience, especially when they’re in spaces that can leave them feeling stiff, stressed, and sick.