Duluth Trading Company, a retailer of outdoor gear and clothing, has recently moved into its new headquarters building located in Mount Horeb, Wis.
The five-story, 108,000-sf building unites the company’s two main offices under one roof. The entry allows for access from both the street and the adjacent parking lot and will include new sidewalks, lighting, and landscaping. The headquarters building’s 208 employees can take advantage of amenities such as a fitness center, an outdoor lounge patio equipped with a firepit, updated communal spaces, and access to local hiking trails.
See Also: Convergence: The future of development
The company’s branding is on display throughout the new space. Duluth’s creative team worked with Plunkett Raysich Architects to integrate the company’s 10 Welds (values that guide its work and culture) onto walls throughout the space using fan letters, illustrations, and actual Duluth gear.
Plunkett Raysich Architects worked with Lerdahl for the furniture and Premier Building Solutions for the artwork.
Courtesy Duluth Trading Co.
Courtesy Duluth Trading Co.
Courtesy Duluth Trading Co.
Related Stories
Laboratories | Aug 30, 2021
Science in the sky: Designing high-rise research labs
Recognizing the inherent socioeconomic and environmental benefits of high-density design, research corporations have boldly embraced high-rise research labs.
Giants 400 | Aug 27, 2021
2021 Office Sector Giants: Top architecture, engineering, and construction firms in the U.S. office building sector
Gensler, Jacobs, Turner Construction, and STO Building Group head BD+C's rankings of the nation's largest office building sector architecture, engineering, and construction firms, as reported in the 2021 Giants 400 Report.a
Resiliency | Aug 19, 2021
White paper outlines cost-effective flood protection approaches for building owners
A new white paper from Walter P Moore offers an in-depth review of the flood protection process and proven approaches.
Office Buildings | Aug 4, 2021
‘Lighthouse’ office tower will be new headquarters for A2A in Milan
The tower, dubbed Torre Faro, reimagines the company’s office spaces to adapt to people’s ever-changing needs at work.
Office Buildings | Aug 3, 2021
‘Lighthouse’ office tower will be new Headquarters for A2A in Milan
Antonio Citterio Patricia Viel designed the project.
Office Buildings | Jul 27, 2021
Verizon Media’s new office and broadcast production studio
Perkins+Will and Kostow Greenwood Architects designed the project.
Daylighting Designs | Jul 9, 2021
New daylighting diffusers come in three shape options
Solatube introduces its newest technology innovation to its commercial product line, the OptiView Shaping Diffusers.
Great Solutions | Jul 9, 2021
MojoDesk creates a new solution for managing open office distractions
The MojoDome allows for a private work space while also maintaining a collaborative environment.
![Oceanographer John Englander talks resiliency and buildings [new on HorizonTV]](/sites/default/files/styles/list_big/public/Oceanographer%20John%20Englander%20Talks%20Resiliency%20and%20Buildings%20YT%20new_0.jpg?itok=enJ1TWJ8 "Oceanographer John Englander talks resiliency and buildings [new on HorizonTV]")
Resiliency | Jun 24, 2021
Oceanographer John Englander talks resiliency and buildings [new on HorizonTV]
New on HorizonTV, oceanographer John Englander discusses his latest book, which warns that, regardless of resilience efforts, sea levels will rise by meters in the coming decades. Adaptation, he says, is the key to future building design and construction.
Office Buildings | Jun 24, 2021
Springdale Green office campus granted approval in East Austin
Gensler is designing the project in collaboration with landscape architect dwg.
