Social media has been at the forefront of the success of the Chicago Architecture Foundation’s Around Chicago in 85 Tours Challenge.
Jennifer Lucente, the social media expert at the Chicago Architecture Foundation has completed her year of taking tours—taking all 85 tours in 2010. The challenge that began last January with a tour of the Board of Trade building has ended today with the architecture foundation’s newest tour: Razzle Dazzle – featuring the Loop theater district followed by a celebration at the Chicago Theatre.
The challenge attracted followers through Twitter, Facebook, YouTube and the challenge blog at www.85tours.com. This is the first and only 85 tour challenge and brought new audiences to the Chicago Architecture Foundation through social media. Jennifer tweeted during the tours and encouraged fellow tweeters to join her in the challenge.
Tens of thousands of followers later, she says, “There is no shame in being a tourist in your own hometown. Chicago has so many hidden gems and amazing stories about the architects and buildings that make this city great.” She fared bad weather, pigeons, and dancing hot dog street performers during her tour challenge but all of it was worthwhile, having accomplished her goals and attracted a new audience.
All of the tours were open to the public and participants were welcome to join in. Participants followed online for comments, pictures, videos, questions and interesting facts. People were encouraged to share photos, upload videos, and connect with others who love Chicago and its amazing architecture. In addition to attending tours, everyone was welcome to participate in various ways: Blog: www.85tours.com Twitter: https://twitter.com/chiarchitecture Facebook: https://www.facebook.com/chicagoarchitecture Website: www.architecture.org/85tours.
The Chicago Architecture Foundation is a nonprofit organization dedicated to advancing public interest and education in architecture and design. The Chicago Architecture Foundation pursues this mission through architecture tours, exhibitions, panel discussions, and youth and adult education programs.
Related Stories
Architects | Mar 9, 2023
A. Eugene (Gene) Kohn, Co-Founder of Kohn Pedersen Fox, dies at 92
A. Eugene (Gene) Kohn, FAIA RIBA JIA, Co-founder of international architecture firm Kohn Pedersen Fox, died today of cancer. He was 92.
Affordable Housing | Mar 8, 2023
7 affordable housing developments built near historic districts, community ties
While some new multifamily developments strive for modernity, others choose to retain historic aesthetics.
Architects | Mar 8, 2023
Is Zoom zapping your zip? Here are two strategies to help creative teams do their best work
Collaborating virtually requires a person to filter out the periphery of their field of vision and focus on the glow of the screen. Zoom fatigue is a well-documented result of our over-reliance on one method of communication to work. We need time for focus work but working in isolation limits creative outcomes and innovations that come from in-person collaboration, write GBBN's Eric Puryear, AIA, and Mandy Woltjer.
Building Team | Mar 8, 2023
Call for Speakers: BD+C’s 2023 Women in Residential + Commercial Construction Conference
The 2023 Women in Residential + Commercial Construction conference event will take place October 25-27 in Nashville, Tenn., and will bring together more than 300 women leaders from all facets of the $1.4 trillion U.S. residential and commercial constructing sector.
Reconstruction & Renovation | Mar 8, 2023
Hoffmann Architects + Engineers receives Lucy G. Moses Preservation Award from New York Landmarks Conservancy
Hoffmann Architects + Engineers, a design firm specializing in the rehabilitation of building exteriors, announces that the historic facade rehabilitation and window replacement at the 69th Regiment Armory has been selected for the Lucy G. Moses Preservation Award, the New York Landmarks Conservancy’s prestigious recognition for outstanding preservation efforts.
Architects | Mar 7, 2023
David Chipperfield named 2023 Pritzker Architecture Prize laureate
Widely regarded as architecture's highest honor, the 2023 Pritzker Architecture Prize has been awarded to UK-based architect David Chipperfield. In honoring Chipperfield with the award, the Pritzker Prize jury cited the architect's "commitment to an architecture of understated but transformative civic presence and the definition—even through private commissions—of the public realm."
Multifamily Housing | Mar 7, 2023
Multifamily housing development in Chicago takes design inspiration from patchwork and quilting
HUB 32, a 65-unit multifamily housing development, will provide affordable housing and community amenities in Chicago’s Garfield Park neighborhood. Brooks + Scarpa’s recently unveiled design takes inspiration from the American tradition of patchwork and quilting.
Industrial Facilities | Mar 6, 2023
The largest planned logistics and business park in North America gets under way in Southern California
The $25 billion World Logistics Center will boost the supply chain capabilities of Southern California and will serve as a distribution center for destinations across the continent.
Healthcare Facilities | Mar 6, 2023
NBBJ kicks off new design podcast with discussion on behavioral health facilities
During the second week of November, the architecture firm NBBJ launched a podcast series called Uplift, that focuses on the transformative power of design. Its first 30-minute episode homed in on designing for behavioral healthcare facilities, a hot topic given the increasing number of new construction and renovation projects in this subsector.
K-12 Schools | Mar 6, 2023
Benefitting kids through human-centric high school design
Ingrid Krueger, AIA, LEED AP, shares why empathetic, well-designed spaces are critical in high schools.