Versatility topped Ron Cleveland’s list of priorities when he and his wife decided to construct a new building in Beaumont, Texas, to accommodate the two businesses they jointly own.
Cleveland also wanted to create a structure that would serve as an effective marketing tool for his construction firm.
An 11,526-sf custom metal office building met both goals and, since opening its doors in 2010, has served as the headquarters of both Ron Cleveland Construction Co. and the local Keller Williams Realty franchise.
“I wanted to be able to say, ‘Here’s what you can do with a metal building’ to clients and potential clients,” says Cleveland, a Star builder since 1979. “So many people have a preconceived notion of a metal building as just a rectangular box with tin walls. That is definitely not the case.”
Now it’s not unusual for prospects to visit Cleveland’s space without knowing it’s a metal building.
“I’ve had clients come here to meet with me about constructing a new office building who were not even aware this was a metal building,” he says.
Cleveland also has had people ask him how it was possible to build a wooden porch without supporting columns.
“I tell them it’s not wood; it’s structural steel surrounded by wood. Sometimes they don’t believe it,” he says.
The structure is designed to withstand a 130 mph wind load, and its exterior walls are open to metal stud framing and brick veneer. The lack of interior load-bearing walls provides ultimate flexibility for current and future tenants.
“If I sold this building, it could easily be redesigned to accommodate a doctor’s office or any other kind of business,” Cleveland says. “Because of the large clear-span interior, there is a lot of flexibility to rearrange the space as you choose.”
That flexibility also facilitates synergies between the two businesses that currently occupy it.
“This has become a one-stop shop for commercial real estate,” he says. “We sell land, do design and build from this one office.”
The project’s three main sections form a U-shaped building. An eight-foot, three-sided overhang at the entrance features cedar siding at the soffits that matches the window trim and exterior column wraps. Overhangs at the gabled ends of the entrance include two hip frames, each of which attaches below the roofline to create a Dutch-type hip gable. Above the hip frames, the building extends beyond the roofline to create a mission-style aesthetic.
Two roof planes feature custom-designed valley beams and purlins that attach to the beams with open areas below. The roof planes accommodate false dormers with sheeting and trim that match the roof panels.
Beyond providing customers of both businesses with a positive first impression, the new building also has directly contributed to Cleveland’s bottom line.
“I’ve sold two buildings because of this building,” Cleveland says. “It’s helped my business very nicely.”
Building Team:
Owner: Ron Cleveland
Star Builder: Ron Cleveland Construction Co. LLC
Architect: Architectural Alliance, Inc.
General Contractor: Ron Cleveland Construction Co. LLC
Erector: Ron Cleveland Construction Co. LLC
Roof Panels: Star Building Systems
Insulation: Guardian Building Products
Related Stories
| Apr 29, 2014
Big U in the Big Apple: New design to protect New York City's coastline
Bjarke Ingels' proposed design for the Rebuild by Design competition adapts a key design principle in ship building to improve urban flood protection.
| Apr 28, 2014
Welcome to the Hive: OVA designs wild shipping container hotel for competition
Hong Kong-based OVA envisions a shipping-container hotel, where rooms could be removed at will and designed by advertisers.
Smart Buildings | Apr 28, 2014
Cities Alive: Arup report examines latest trends in urban green spaces
From vertical farming to glowing trees (yes, glowing trees), Arup engineers imagine the future of green infrastructure in cities across the world.
| Apr 25, 2014
How the 'digital natives' will transform your Building Team
The newest generation to enter the workforce is like no other that has come before it. This cohort is the first to grow up with the Internet, mobile technologies, and an “always connected” lifestyle.
| Apr 25, 2014
A radiant barrier FAQ: Everything you wanted to know but were afraid to ask
There are many examples of materials developed for the space program making their way into everyday life and radiant barriers are just that. SPONSORED CONTENT
| Apr 24, 2014
Unbuilt and Famous: LEGO releases box set of Bjarke Ingels' LEGO museum
LEGO Architecture has created a box set that customers can use to build replicas of the LEGO Museum, which is not yet built in real life. The museum, designed by the Bjarke Ingels Group, will commemorate the history of LEGO.
| Apr 23, 2014
Ahead of the crowd: How architects can utilize crowdsourcing for project planning
Advanced methods of data collection, applied both prior to design and after opening, are bringing a new focus to the entire planning process.
| Apr 23, 2014
Developers change gears at Atlantic Yards after high-rise modular proves difficult
At 32 stories, the B2 residential tower at Atlantic Yards has been widely lauded as a bellwether for modular construction. But only five floors have been completed in 18 months.
| Apr 23, 2014
Mean and Green: Top 10 green building projects for 2014 [slideshow]
The American Institute of Architects' Committee on the Environment has selected the top ten examples of sustainable architecture and ecological design projects that protect and enhance the environment. Projects range from a project for Portland's homeless to public parks to a LEED Platinum campus center.
| Apr 23, 2014
Architecture Billings Index dips in March
The March ABI score was 48.8, down sharply from a mark of 50.7 in February. This score reflects a decrease in design services.