M. Arthur Gensler, Jr., FAIA, FIIDA, RIBA, founder of the world’s largest architecture firm, Gensler, offered important advice to more than 65 young AEC stars attending BD+C's Under 40 Leadership Summit in San Francisco, which kicked off last night at the Hyatt Regency San Francisco.
Gensler, who founded his 3,900-person, $807 million design firm in 1965 "with $200, no plan, and one draftsman," said his keys to success have been to place a high level of value on his firm's work and to hire great people and trust them to do great work.
Gensler said too many architects today give away their ideas and concepts when submitting working drawings in competitions. "Clients value what they pay for, not what you give away for free," said Gensler, who stressed the importance of having "strong interactions with the client."
"We have a 'we' philosophy," said Gensler. "For too many people in our business, it's about 'their' building. To us, it's the client's building."
Here is a slideshow from the last night's U40 Summit kick-off event:
Autodesk Fellow and U40 Summit Lead Facilitator, Tom Wujec, explains the Marshmallow Challenge.
Related Stories
Architects | Jun 22, 2021
6 ways design can supercharge innovation in health sciences and medical education
It might sound radical, but the best way to achieve better collaboration is by eliminating traditional operational silos and the resulting departments.
K-12 Schools | Jun 20, 2021
Los Angeles County issues design guidelines for extending PreK-12 learning to the outdoors
The report covers everything from funding and site prep recommendations to whether large rocks can be used as seating.
Hotel Facilities | Jun 18, 2021
Adaptive reuse for hospitality, with Frank Cretella of Landmark Developers
In an exclusive interview for HorizonTV, Landmark Developers' President Frank Cretella talks about the firm's adaptive reuse projects for the hospitality sector. Cretella outlines his company's keys to success in hospitality development, including finding unique properties and creating memorable spaces.
Architects | Jun 16, 2021
BSB Design acquires California architectural firm Withee Malcolm
The acquisition marks a pivotal step in BSB Design’s long-term strategic plan.
Architects | Jun 15, 2021
Sandy Hook Permanent Memorial set to break ground
SWA Group designed the project.
Architects | Jun 15, 2021
Chicago Architecture Center and Chicago Architectural Club announce competition calling for new visions for State of Illinois “Thompson Center”
Competition seeks to give State of Illinois Center new life while preserving its architecture and public character.
Wood | Jun 10, 2021
Three AEC firms launch a mass timber product for quicker school construction
TimberQuest brand seeks to avoid overinvestment in production that has plagued other CLT providers.
Office Buildings | Jun 10, 2021
The future of the workplace is social clubs
Office design experts from NELSON Worldwide propose a new concept for the workplace, one that resembles the social clubs of the past.
Multifamily Housing | Jun 3, 2021
Student Housing Trends 2021-2022
In this exclusive video interview for HorizonTV, Fred Pierce, CEO of Pierce Education Properties, developer and manager of off-campus student residences, chats with Rob Cassidy, Editor, MULTIFAMILY Design + Construction about student housing during the pandemic and what to expect for on-campus and off-campus housing in Fall 2021 and into 2022.
Architects | Jun 2, 2021
Two new practice leaders appointed at FGM Architects
FGM Architects appoints Jan Behounek to lead Higher Education and Scott Nall to lead Federal Practice.