San Diego, CA – Architecture, interiors, and landscape firm Carrier Johnson + Culture (CJ+C) has hired Pierluca “Luca” Maffey, International Assoc. AIA, as its new Firmwide Head of Design and Design Principal.
Maffey joins CJ+C with a portfolio of high-profile architectural projects in the U.S., and abroad, in the hospitality, workplace, mixed-use, master plan, and residential sectors. In his 25-year career, he has held several roles within the industry, from Design Principal to Business and Marketing Director, at such firms as Portman Architects, TVS Design, Cooper Carry Architects, and Gensler.
Mission: Design leadership, business development, and culture cultivation
His role encompasses firmwide design leadership, business development, and culture cultivation. As the champion of design excellence across the offices he will steer the creative vision, serving both as a mentor and a coach to empower growth. On the business front, Luca will help retain and consolidate existing clients, while acquiring new ones, helping the firm to enter new national and international markets.
“Carrier Johnson + Culture is at a pivotal growing point in its well-established history as an architectural firm," said Maffey. "I am excited to bring my contribution to the future development of the firm and am delighted and honored to be working with such a tremendously talented team.”
Going beyond the West Coast
For CJ+C, adding Maffey is a strategic play in the firm's expansion from the West Coast to other regions of the U.S. and abroad. The San Diego-based company has completed hundreds of projects across the country. Ray Varela and Claudia Escala, who took over as Presidents in 2019, are striving to advance CJ+C’s reputation as a multi-disciplinary design firm with wide-reaching influence.
“Carrier Johnson + Culture has established a strong presence over our 47-year history,” says Varela. “We are excited to have Luca on board to help us grow into new markets and broaden our design explorations.”
About Carrier Johnson + Culture
Founded in 1977, Carrier Johnson + Culture is an award-winning architecture, interiors, landscape, and urban planning firm based in San Diego. The firm specializes in workplace, multifamily, mixed-use, affordable housing, public, higher education, hospitality, and commercial projects.
Related Stories
Sponsored | | Nov 20, 2013
Four faces of curb appeal
The Furniture Row retail center in Charlotte, N.C., incorporates four specialty stores in a distinctive, efficient structure.
| Nov 20, 2013
Architecture Billings Index slows in October; project inquiries stay strong
Following three months of accelerating demand for design services, the Architecture Billings Index reflected a somewhat slower pace of growth in October. The October ABI score was 51.6, down from a mark of 54.3 in September.
| Nov 19, 2013
Pediatric design in an adult hospital setting
Freestanding pediatric facilities have operational and physical characteristics that differ from those of adult facilities.
| Nov 19, 2013
Top 10 green building products for 2014
Assa Abloy's power-over-ethernet access-control locks and Schüco's retrofit façade system are among the products to make BuildingGreen Inc.'s annual Top-10 Green Building Products list.
| Nov 18, 2013
USGBC, UL Environment announce joint Environmental Product Declaration
Strategic partnership between U.S. Green Building Council and UL Environment will focus on building materials and product transparency.
| Nov 18, 2013
6 checkpoints when designing a pediatric healthcare unit
As more time and money is devoted to neonatal and pediatric research, evidence-based design is playing an increasingly crucial role in the development of healthcare facilities for children. Here are six important factors AEC firms should consider when designing pediatric healthcare facilities.
| Nov 18, 2013
The builder’s building
Versatility topped Ron Cleveland’s list of priorities when he and his wife decided to construct a new building in Beaumont, Texas, to accommodate the two businesses they jointly own. Cleveland also wanted to create a structure that would serve as an effective marketing tool for his construction firm. An 11,526-sf custom metal office building met both goals.
| Nov 18, 2013
How do construction professionals use social media?
LinkedIn is the social network used by most construction professionals, according to the results of a newly released national survey conducted by the Construction Marketing Association.
| Nov 17, 2013
How to spend your first 15 minutes with a prospect
Every business development person has been there. You’ve finally earned a few minutes to impress a prospect that you’ve been pursuing. This is your opportunity to shine. What do you say?
| Nov 17, 2013
Meet up with the BD+C team at Greenbuild. Drinks are on us!
To all our friends in the AEC industry, you are cordially invited to join the BD+C team at several fun events during the Greenbuild show this week. No RSVP required. Just show up and enjoy.
